• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Geneva

    Planning your Client's Wealth over a 5-year Horizon

    Skills you'll gain: Wealth Management, Portfolio Management, Asset Management, Financial Planning, Investment Management, Investments, Performance Measurement, Financial Forecasting, Finance, Behavioral Economics, Risk Management, Market Trend, Risk Analysis, Decision Making, Microsoft Excel

    4.7
    Rating, 4.7 out of 5 stars
    ·
    418 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Strategic Sourcing

    Skills you'll gain: Strategic Sourcing, Procurement, Supplier Management, Supplier Relationship Management, Purchasing, Request for Proposal, Request For Quotation (RFQ), Supply Management, Vendor Management, Competitive Analysis, Contract Management, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    301 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Systems Engineering

    Skills you'll gain: Model Based Systems Engineering, Failure Analysis, Systems Engineering, Engineering Management, Requirements Management, Scope Management, Design Reviews, Project Scoping, Root Cause Analysis, Program Management, Requirements Analysis, User Requirements Documents, Test Engineering, Cost Management, Contract Management, Systems Design, Business Requirements, Systems Thinking, Project Risk Management, Risk Management

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    146 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Generative AI: Unleash Your Project Management Potential

    Skills you'll gain: Responsible AI, Generative AI, Google Gemini, Project Management, LLM Application, AI Enablement, Project Management Life Cycle, Prompt Engineering, ChatGPT, Case Studies, Team Oriented, Project Documentation, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    146 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Introduction to Finance: The Basics

    Skills you'll gain: Financial Statements, Cash Flows, Financial Analysis, Finance, Income Statement, Balance Sheet, Corporate Finance, Financial Management, Financial Planning, Business, Business Management, Organizational Structure, Leadership and Management

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    535 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    Y

    Yale University

    The Science of Well-Being for Teens

    Skills you'll gain: Positivity, Mental Health, Goal Setting, Growth Mindedness, Stress Management, Resilience, Self-Awareness, Behavioral Health, Psychology, Mindfulness, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    803 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Databases for Data Scientists

    Skills you'll gain: Database Design, SQL, Database Management Systems, NoSQL, Relational Databases, Data Warehousing, Database Theory, Database Architecture and Administration, Database Administration, Databases, Database Systems, Database Management, Data Modeling, Query Languages, Big Data, Data Architecture, Database Application, Data Integrity, Data Access, Data Science

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Lausanne

    Unethical Decision Making in Organizations

    Skills you'll gain: Business Ethics, Decision Making, Organizational Leadership, Strategic Decision-Making, Social Sciences, Organizational Strategy, Business Management, Research, Sociology, Psychology, Case Studies, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    428 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Finance: Forecasting, Planning & Reporting

    Skills you'll gain: Ledgers (Accounting), Prompt Engineering, Tax Planning, Tax Management, Large Language Modeling, LLM Application, Auditing, Portfolio Management, Tax Compliance, Generative AI, Income Tax, Cash Flow Forecasting, Fraud detection, Financial Forecasting, Financial Analysis, Responsible AI, Financial Auditing, Oracle Cloud Applications, Artificial Intelligence, Risk Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    222 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Neuroscience of Leadership: Leading with Your Brain

    Skills you'll gain: Organizational Leadership, Team Motivation, Diversity and Inclusion, Innovation, Team Leadership, Initiative and Leadership, Personal Development, Leadership, Resilience, Team Management, Team Performance Management, Industrial and Organizational Psychology, Business Leadership, Leadership and Management, Decision Making, Self-Awareness, Coaching, Change Management, Psychology, Storytelling

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    154 reviews

    Beginner · Specialization · 3 - 6 Months

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
brand management free
brand management university of london
brand management london business school
brand management: aligning business, brand and behaviour – university of london
brand management and marketing
brand management certification
1…177178179…834

In summary, here are 10 of our most popular brand management courses

  • Planning your Client's Wealth over a 5-year Horizon: University of Geneva
  • Strategic Sourcing: Rutgers the State University of New Jersey
  • Introduction to Systems Engineering: University of Colorado Boulder
  • Integrated and Strategic Communication Campaigns: University of Colorado Boulder
  • Search Engine Optimization (SEO) with Squarespace : Coursera
  • Generative AI: Unleash Your Project Management Potential: SkillUp
  • Introduction to Finance: The Basics: University of Illinois Urbana-Champaign
  • The Science of Well-Being for Teens: Yale University
  • Databases for Data Scientists: University of Colorado Boulder
  • Unethical Decision Making in Organizations: University of Lausanne

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok