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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Artificial Intelligence Ethics in Action

    Skills you'll gain: Responsible AI, Data Ethics, OpenAI, Artificial Intelligence, Large Language Modeling, Ethical Standards And Conduct, Analytical Skills, Analysis, Machine Learning, Game Theory, Generative AI, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    340 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Career Support Community and Resources

    Skills you'll gain: Constructive Feedback, Coaching, Virtual Teams, Professional Development, Talent Pipelining, Adaptability, Stakeholder Engagement, Workforce Development, Strategic Partnership, Project Implementation, Technology Strategies, Emerging Technologies, Relationship Building

    4.8
    Rating, 4.8 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Austral

    Emprendiendo en STEM

    Skills you'll gain: Design Thinking, Team Leadership, Team Building, Market Opportunities, Entrepreneurship, Solution Design, Financial Management, Marketing Strategies, Innovation, Marketing, Business Development, Business Planning, Business Modeling, Value Propositions, New Product Development, Professional Networking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Design Thinking: Discovery Tools

    Skills you'll gain: Design Thinking, Stakeholder Analysis, Human Centered Design, Persona Development, Value Engineering, User Research, Customer experience improvement, Qualitative Research, Customer Insights, Process Analysis, Strategic Thinking, Innovation, Interviewing Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Business Strategy: Business Model Canvas Analysis with Miro

    Skills you'll gain: Miro AI, Value Propositions, Business Modeling, Product Development, Business Analysis, Business Process Modeling, Stakeholder Communications, Business Solutions, Presentations, Business Strategy, Strategic Thinking, Innovation, Entrepreneurship

    4.5
    Rating, 4.5 out of 5 stars
    ·
    146 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Social Science Approaches to the Study of Chinese Society Part 2

    Skills you'll gain: Research Design, Research Methodologies, Social Sciences, Research, Surveys, Qualitative Research, Statistical Analysis, Data Collection, Higher Education, Sample Size Determination, Ethical Standards And Conduct, Academic Advising, Probability & Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Advanced Models for Decision Making

    Skills you'll gain: Operations Research, Supply Chain, Workforce Management, Business Analytics, Applied Mathematics, Mathematical Modeling, Process Optimization, Manufacturing Operations, Operations Management, Workforce Planning, Financial Modeling, Business Analysis, Microsoft Excel, Resource Allocation, Finance, Analytics, Production Planning, Portfolio Management, Investment Management, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    The Finance of Climate Change

    Skills you'll gain: Project Finance, Financial Market, Securities (Finance), Environmental Social And Corporate Governance (ESG), Corporate Finance, Climate Change Mitigation, Financial Regulation, Climate Change Adaptation, Investment Management, Financial Analysis, Sustainable Business, Risk Management, Cash Flows, Sustainability Reporting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Comportamiento del Consumidor Digital

    Skills you'll gain: Data Ethics, Consumer Behaviour, Business-To-Consumer, Data Collection, Market Opportunities, Marketing, Target Market, digital literacy, Market Share, Market Research, User Research, Customer Insights, Customer Analysis, Digital Marketing, Business Research, Business Ethics, Web Analytics, Research, Qualitative Research, Technical Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    International Business Capstone

    Skills you'll gain: Financial Statements, Business Planning, Organizational Structure, Financial Analysis, Business Strategy, International Finance, Target Market, Global Marketing, Market Research, Operating Cost, Consumer Behaviour, Cost Accounting, Management Accounting, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    115 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The State University of New York

    How to Get Skilled: Introduction to Individual Skills Management (Project-Centered Course)

    Skills you'll gain: Benchmarking, Professional Development, Performance Measurement, Performance Appraisal, Personal Development, Job Analysis, Gap Analysis, Dashboard, Microsoft Excel, Self-Awareness, Competitive Analysis, Goal Setting, Analysis

    4.1
    Rating, 4.1 out of 5 stars
    ·
    226 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Strategic Digital Marketing Channels - SEO & SEM

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Marketing Strategies, Web Analytics and SEO, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Performance marketing, Marketing Psychology, Customer Relationship Management, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, UI/UX Strategy, Social Media Marketing, Digital Advertising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Artificial Intelligence Ethics in Action: LearnQuest
  • Career Support Community and Resources: Goodwill Industries International
  • Emprendiendo en STEM: Universidad Austral
  • Design Thinking: Discovery Tools: University of Virginia
  • Business Strategy: Business Model Canvas Analysis with Miro: Coursera
  • Social Science Approaches to the Study of Chinese Society Part 2: The Hong Kong University of Science and Technology
  • Advanced Models for Decision Making: University of Minnesota
  • The Finance of Climate Change: EDHEC Business School
  • Comportamiento del Consumidor Digital: Pontificia Universidad Católica del Perú
  • International Business Capstone: University of London

Skills you can learn in Marketing

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Brand Management (7)

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