Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Johns Hopkins University
Skills you'll gain: Data Analysis, Applied Mathematics, Mathematical Modeling, Analytical Skills, Statistics, Systems Of Measurement, Correlation Analysis, Regression Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Automation, Personalized Service, Editing, Content Creation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Ethics, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Storytelling, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Business Analytics, Data Analysis Expressions (DAX), Data Security, Data Management, Key Performance Indicators (KPIs), Data Analysis, Performance Analysis, Performance Tuning
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Dataflow, Data Pipelines, Serverless Computing, Identity and Access Management, Data Infrastructure, Cloud Security, Cloud Computing, Data Integrity, Performance Tuning, CI/CD, Data Processing, Debugging, Real Time Data, System Monitoring, Data Storage Technologies, Unit Testing, Containerization, Interoperability, File I/O, Data Transformation
Intermediate · Specialization · 3 - 6 Months

Emory University
Skills you'll gain: AI Personalization, Personalized Service, Customer experience improvement, Marketing Psychology, ChatGPT, Business-To-Consumer, Customer Engagement, Consumer Behaviour, Customer Service, Artificial Intelligence, Automation, Marketing, Responsible AI, Marketing Analytics, Algorithms, Content Management
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, NumPy, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Alfaisal University | KLD
Skills you'll gain: Market Dynamics, Product Knowledge, Customer experience strategy (CX), Market Analysis, Team Oriented, Product Lifecycle Management, Value Propositions, Customer Insights, Competitive Analysis, Innovation, Cost Management
Beginner · Course · 1 - 4 Weeks

Michigan State University
Skills you'll gain: Design Thinking, Ideation, Innovation, Market Opportunities, Creative Thinking, Creativity, Entrepreneurship, Product Development, Resource Planning, Market Research, Customer Insights, User Research, Decision Making
Mixed · Course · 1 - 4 Weeks

SkillsBooster Academy
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Data Ethics, ChatGPT, Search Engine Marketing, Content Creation, Content Performance Analysis, Artificial Intelligence, Digital Marketing, Content Marketing, Marketing, Business Strategy, Business Ethics, Marketing Strategy and Techniques, Market Research, Digital Media Strategy, Product Strategy, Marketing Materials
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Organizational Skills, Social Media, Content Creation, Advertising, Branding, Social Media Marketing, Photo Editing, Dashboard, Marketing, Graphic Design, Digital Advertising
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Mobile Development, User Interface and User Experience (UI/UX) Design, React Native, Apple iOS, Android Development, iOS Development, Application Development, Databases, Database Management, Flutter (Software), Application Deployment, Back-End Web Development, Application Performance Management, Marketing Strategies, Google Analytics
Intermediate · Course · 1 - 3 Months

Universidad Austral
Skills you'll gain: Environmental Science, Chemistry, Biology, Environmental Monitoring, Environment, Data Analysis, Physical Science, Sustainable Development, Life Sciences, Statistical Analysis, Natural Resource Management, Water Quality, Sampling (Statistics), Physics, Climate Change Mitigation, Probability Distribution
Beginner · Course · 1 - 4 Weeks