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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Foundations of Business Strategy and Research

    Skills you'll gain: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Business Risk Management, Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Risk Management, Team Performance Management, Competitive Analysis, Business Strategy, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    218 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Ideas from the History of Graphic Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Text Retrieval and Search Engines

    Skills you'll gain: Text Mining, Natural Language Processing, Data Mining, Unstructured Data, Vector Databases, Big Data, Model Evaluation, Web Analytics and SEO, Machine Learning, Information Architecture, Statistical Methods

    4.5
    Rating, 4.5 out of 5 stars
    ·
    964 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Copenhagen

    Scandinavian Film and Television

    Skills you'll gain: Electronic Media, Social Sciences, Media and Communications, Cinematography, Cultural Diversity, Video Production, World History, Liberal Arts, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    603 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'avenir de la décision : connaître et agir en complexité

    Skills you'll gain: Complex Problem Solving, Strategic Decision-Making, Decision Making, Systems Thinking, Business Risk Management, Marketing, Cultural Diversity, Organizational Effectiveness, Economics, Policy, and Social Studies, Business, digital literacy, Innovation, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    387 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Modern Project Leadership: Agile, AI, and Beyond

    Skills you'll gain: Project Risk Management, Workflow Management, Business Workflow Analysis, Risk Management, Strategic Thinking, Team Leadership, Agile Project Management, Team Management, Leadership and Management, Collaborative Software, Project Management, Innovation, Agile Software Development, Process Improvement, Strategic Decision-Making, Change Management, Artificial Intelligence, Adaptability, Digital Transformation, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    517 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Choosing a Facebook Post Type Based on Desired Engagement

    Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Content Marketing, Goal Setting, Social Media Strategy, Social Media, Marketing, Marketing Planning, Drive Engagement, Writing, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Design a Strong and Cohesive Product Brand

    Skills you'll gain: Packaging and Labeling, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Logo Design, Storytelling, Branding, Product Design, Design Strategies, Social Media, Design, Marketing Design, Design Thinking, Brand Awareness, Adobe Illustrator, Social Media Marketing, Storyboarding, Visual Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universidades Anáhuac

    Turismo sostenible: Principios básicos

    Skills you'll gain: Sustainable Development, Hospitality, Social Impact, Corporate Sustainability, Economic Development, Environment and Resource Management, Culture, Business Transformation, Innovation, World History, Governance, Data-Driven Decision-Making

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Building Custom Regional Reports with Google Analytics

    Skills you'll gain: Google Analytics, Ad Hoc Reporting, Marketing Analytics, Email Automation, Data-Driven Decision-Making, Web Analytics, Dashboard, Geospatial Information and Technology, Marketing, Data Analysis, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    274 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Principles of Public Relations

    Skills you'll gain: Strategic Communication, Public Relations, Marketing and Public Relations, Media and Communications, Corporate Communications, Corporate Sustainability, Business Ethics, Persuasive Communication, Branding, Professional Networking, Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    661 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Introduction to Business Analytics: Communicating with Data

    Skills you'll gain: Data Storytelling, Data Visualization, Data Literacy, Infographics, Data Collection, Data Quality, Business Analytics, Data Visualization Software, Data-Driven Decision-Making, Analytics, Data Analysis, Communication, Digital Marketing, Health Care

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    652 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Foundations of Business Strategy and Research: Coursera
  • Ideas from the History of Graphic Design: California Institute of the Arts
  • Text Retrieval and Search Engines: University of Illinois Urbana-Champaign
  • Scandinavian Film and Television: University of Copenhagen
  • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
  • Modern Project Leadership: Agile, AI, and Beyond: Coursera
  • Choosing a Facebook Post Type Based on Desired Engagement: Coursera
  • Design a Strong and Cohesive Product Brand: Skillshare
  • Turismo sostenible: Principios básicos: Universidades Anáhuac
  • Building Custom Regional Reports with Google Analytics: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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