• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    Business Case Analysis

    Skills you'll gain: Business Communication, Case Studies, Data Visualization, English Language, Presentations, Oral Expression, Report Writing, Business Writing, Business Analysis, Analysis, Communication, Public Speaking, Target Audience

    4.5
    Rating, 4.5 out of 5 stars
    ·
    52 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Mastering Multi-Agent Development with AutoGen

    Skills you'll gain: Generative AI Agents, AI Orchestration, Agentic systems, Agentic Workflows, Artificial Intelligence, LLM Application, Development Environment, Tool Calling, Prompt Engineering, Human Machine Interfaces, Software Development Tools, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    59 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    Privacy in the USA

    Skills you'll gain: Court Systems, Telecommunications, Law, Regulation, and Compliance, Information Privacy, Personally Identifiable Information, Legal Research, Data Ethics, Case Law, Policy Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    50 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Red de sentidos: Arte, educación y procesos creativos

    Skills you'll gain: Curriculum Planning, Art History, Language Interpretation, Translation, and Studies, Teaching, Instructional and Curriculum Design, Pedagogy, Aesthetics, Mathematics Education, Liberal Arts, Creativity, Science and Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    135 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    PyTorch Ultimate 2024 - From Basics to Cutting-Edge

    Skills you'll gain: PyTorch (Machine Learning Library), Recurrent Neural Networks (RNNs), Model Evaluation, Convolutional Neural Networks, Natural Language Processing, Deep Learning, Generative Adversarial Networks (GANs), Classification Algorithms, Transfer Learning, Applied Machine Learning, Vision Transformer (ViT), Image Analysis, Machine Learning, Computer Vision, Artificial Neural Networks, Artificial Intelligence, Unsupervised Learning, Python Programming, Embeddings, Data Preprocessing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    62 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    A

    Association of International Certified Professional Accountants

    Making the Case for Robotic Process Automation

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Return On Investment, Automation, Accounting and Finance Software, Business Requirements, Process Analysis, Business Metrics, Value Propositions, Process Improvement, Project Scoping, Digital Transformation

    4.1
    Rating, 4.1 out of 5 stars
    ·
    93 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U
    S

    Multiple educators

    Sustainable and Resilient Operations and Supply Chains

    Skills you'll gain: Sustainable Design, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Sustainability Reporting, Sustainable Engineering, Sustainable Development, Business Ethics, Sustainability Standards, Sustainable Systems, Operations Management, Supply Chain Management, Supply Chain Planning, Supply Chain, Manufacturing Operations, Strategic Sourcing, Supply Chain Systems, Procurement, Supplier Relationship Management, Product Design

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    32 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Innovation in Government: Navigating the Age of AI

    Skills you'll gain: Innovation, AI Enablement, Artificial Intelligence, Initiative and Leadership, Business Transformation, Product Improvement, Digital Transformation, Governance, Technology Strategies, Market Opportunities, Product Lifecycle Management, Product Management, Stakeholder Engagement, Product Roadmaps, Public Policies, Automation, Policy Analysis, Market Analysis, Persona (User Experience), Market Research

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Fundamentos de la Industria de Hidrocarburos

    Skills you'll gain: Petroleum Industry, Oil and Gas, Market Dynamics, Energy and Utilities, Environmental Issue, Economic Development, Economics, Climate Change Mitigation, Manufacturing and Production, Social Studies, Production Process, Natural Resource Management, Risk Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Proyecto final: Evaluación del y para el aprendizaje

    Skills you'll gain: Peer Review, Program Evaluation, Curriculum Planning, Qualitative Research, Survey Creation, Systems Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    59 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Agile Team Leadership

    Skills you'll gain: Team Building, Team Leadership, Team Management, Team Motivation, Organizational Leadership, Cross-Functional Team Leadership, Agile Methodology, Cross-Functional Collaboration, Innovation, Organizational Strategy, Empowerment, Organizational Change, Market Opportunities

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Chicago

    Critical Issues in Urban Education

    Skills you'll gain: Education and Training, Teaching, Public History, Higher Education, Social Studies, Common Core Standards, Economics, Policy, and Social Studies, Public Policies, Policy Analysis, Program Evaluation, Political Sciences, Research, Governance, Socioeconomics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    75 reviews

    Mixed · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research essentials for marketing management
market research and analysis for tech industries
market research methods and data analysis certificate
market research & business intelligence mastery
market research: analyze, forecast & apply
market research: analyze, apply & evaluate
1…200201202…349

In summary, here are 10 of our most popular market research courses

  • Business Case Analysis: The Hong Kong University of Science and Technology
  • Mastering Multi-Agent Development with AutoGen: Packt
  • Privacy in the USA: 28DIGITAL
  • Red de sentidos: Arte, educación y procesos creativos: Universidad Austral
  • PyTorch Ultimate 2024 - From Basics to Cutting-Edge: Packt
  • Making the Case for Robotic Process Automation: Association of International Certified Professional Accountants
  • Sustainable and Resilient Operations and Supply Chains: University of Colorado Boulder
  • Innovation in Government: Navigating the Age of AI: University of Maryland, College Park
  • Fundamentos de la Industria de Hidrocarburos: Tecnológico de Monterrey
  • Proyecto final: Evaluación del y para el aprendizaje: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok