Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois Urbana-Champaign
Skills you'll gain: Organizational Change, Innovation, Change Management, New Product Development, Organizational Strategy, Cross-Functional Team Leadership, Team Leadership, Organizational Effectiveness, Product Lifecycle Management, Organizational Structure, Emerging Technologies, Business Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Promotional Materials, Marketing Design, Marketing Materials, Graphic Design, Design, Branding, Content Marketing, Brand Management, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

École Nationale des Ponts et Chaussées
Skills you'll gain: Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Environmental Engineering, Climate Change Mitigation, Economics, Market Analysis, Environmental Science, Public Policies, Cost Benefit Analysis
Beginner · Course · 1 - 3 Months

Dubai College of Tourism
Skills you'll gain: Revenue Management, Loyalty Programs, Forecasting, Market Dynamics, Marketing Channel, Hospitality, Strategic Marketing, Customer Retention, Cost Management, Hotel Operations, Data-Driven Decision-Making, Data Analysis
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Organizational Change, Change Management, Performance Review, Human Resource Policies, Recruitment, Smart Goals, Employee Performance Management, Employee Engagement, Diversity and Inclusion, Interviewing Skills, Human Resources, Human Resource Management, Organizational Structure, Employee Onboarding, Health Care Administration, Internal Communications, Labor Law
Beginner · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Leadership and Management, People Management, Team Leadership, Organizational Change, Decision Making, Cultural Diversity, Conflict Management, Business Leadership, Team Management, Leadership, Virtual Teams, Cultural Sensitivity, Organizational Structure, Diversity and Inclusion, Influencing, Human Resource Strategy, Business Ethics, Negotiation, Innovation, Business Communication
Build toward a degree
Intermediate · Course · 1 - 3 Months

Institute for the Future
Skills you'll gain: Visionary, Systems Thinking, Responsible AI, Strategic Thinking, Brainstorming, Game Theory, Creative Thinking, Dealing With Ambiguity, Collaboration, Interviewing Skills, Emerging Technologies, Strategic Planning, Innovation, Cognitive flexibility, Ethical Standards And Conduct, Empathy, Creativity
Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Sales Presentations, Prospecting and Qualification, Persona Development, Sales Strategy, Sales Process, Target Audience, Sales Pipelines, Sales, Lead Generation, Customer Analysis, Email Automation, Prioritization, Customer Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Instagram, Content Performance Analysis, Social Media, Social Media Marketing, Marketing Analytics, Content Strategy, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Competitive Analysis, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Organizational Development, Talent Recruitment, Virtual Teams, Human Resources Information System (HRIS), Workforce Development, Organizational Change
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Data Ethics, Responsible AI, Regulatory Compliance, Business Ethics, Compliance Management, AI Enablement, Applied Machine Learning, Project Implementation, AI Product Strategy, Business Solutions, Solution Design, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Model Evaluation, MLOps (Machine Learning Operations), Data-Driven Decision-Making, Machine Learning Algorithms
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Presentations, Business Writing, Sales Presentation, Marketing Materials, Business Planning, Product Demonstration, Price Negotiation, Marketing Design, Business Strategy, Entrepreneurship
Beginner · Guided Project · Less Than 2 Hours