Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Diagram Design, Persona Development, User Accounts, Target Audience, Graphic Design, Collaborative Software, Productivity Software, Market Analysis
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Sampling (Statistics), Statistical Hypothesis Testing, Data-Driven Decision-Making, Descriptive Statistics, Correlation Analysis, Data Analysis, Probability Distribution, Statistical Software, Statistics, Statistical Analysis, Estimation, R (Software), Data Visualization, Risk Analysis, Probability, Statistical Methods, R Programming, Return On Investment, Probability & Statistics, Problem Solving
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Facebook, Online Advertising, Social Media Marketing, Digital Advertising, Target Audience, Web Analytics, Test Tools
Beginner · Guided Project · Less Than 2 Hours

Edureka
Skills you'll gain: AI Security, Secure Coding, Generative AI, Threat Modeling, Intrusion Detection and Prevention, Threat Detection, Cybersecurity, Application Security, Network Security, Artificial Intelligence, Incident Response, Data Analysis
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Digital Transformation, Innovation, Talent Management, Process Management, Organizational Change, Business Technologies, Change Management, Digital Marketing, Operational Efficiency, Marketing Strategies, Business Strategies, Sales Strategy, E-Commerce, Emerging Technologies, Leadership
Beginner · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Matplotlib, Financial Data, Exploratory Data Analysis, Pandas (Python Package), Financial Analysis, Data Visualization Software, Statistical Analysis, Data Manipulation, NumPy, Seaborn, Data Analysis, Data Science, Data Transformation, Python Programming, Data Cleansing, Computer Programming
Advanced · Course · 1 - 3 Months

Skills you'll gain: Sales Presentation, Data Visualization, Customer Relationship Management (CRM) Software, Target Market, Market Analysis, Sales, Presentations, Content Creation, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

MathWorks
Skills you'll gain: Computer Vision, Model Evaluation, Image Analysis, Convolutional Neural Networks, Deep Learning, Matlab, Data Preprocessing, Data Visualization, Transfer Learning, Applied Machine Learning, Data Analysis
Beginner · Course · 1 - 4 Weeks

AI CERTs
Skills you'll gain: Design Thinking, Responsible AI, Design, User Experience Design, Creative Design, Persona (User Experience), Design and Product, User Interface and User Experience (UI/UX) Design, Data Ethics, Artificial Intelligence, UI/UX Strategy, Innovation, Machine Learning
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Strategic Decision-Making, Strategic Leadership, Organizational Strategy, Corporate Strategy, Business Strategy, Organizational Structure, Performance Management, Health Care Administration, Business Management, Strategic Partnership, Leadership, Mergers & Acquisitions, Analysis, Competitive Analysis, New Business Development, Market Analysis, Operational Efficiency
Beginner · Course · 1 - 4 Weeks

Whizlabs
Skills you'll gain: AWS Kinesis, Amazon Redshift, Data Preprocessing, Data Analysis, Real Time Data, Applied Machine Learning, Data Pipelines, Data Processing, Extract, Transform, Load, Exploratory Data Analysis, Amazon S3, Data Sharing, Data Visualization Software, Data Transformation, Machine Learning, Data Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Oracle Cloud, Oracle Databases, Data Migration, Data Lakes, Database Architecture and Administration, NoSQL, MySQL, Data Security, Analytics, Machine Learning Methods, Scalability
Beginner · Course · 1 - 4 Weeks