Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Data Manipulation, Tidyverse (R Package), Data Wrangling, Data Analysis, R Programming, Exploratory Data Analysis, Statistical Analysis
Beginner · Guided Project · Less Than 2 Hours

University of Glasgow
Skills you'll gain: Data Literacy, Strategic Leadership, Data-Driven Decision-Making, Business Leadership, Organizational Leadership, Leadership, Data Analysis, Leadership Development, Leadership and Management, Agile Methodology, Project Implementation, Organizational Structure
Intermediate · Course · 1 - 4 Weeks
Johns Hopkins University
Skills you'll gain: Health Policy, Health Equity, Health Disparities, Epidemiology, Data Quality, Public Health, Health Assessment, Social Determinants Of Health, Data-Driven Decision-Making, Data Analysis, Data Collection, Data Presentation, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Data Preprocessing, Feature Engineering, AI Personalization, Applied Machine Learning, Data Science, Machine Learning, Scalability, Data Manipulation, Python Programming, Data Transformation, Pandas (Python Package), Predictive Analytics, Machine Learning Methods, Predictive Modeling, Text Mining, Development Environment, Scikit Learn (Machine Learning Library), Machine Learning Algorithms, NumPy
Intermediate · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Financial Statement Analysis, Business Valuation, Financial Analysis, Cash Flows, Competitive Analysis, Financial Modeling, Investment Management, Finance, Capital Budgeting, Financial Forecasting, Market Analysis
Intermediate · Course · 1 - 3 Months

Sungkyunkwan University
Skills you'll gain: Portfolio Management, Portfolio Risk, Investment Management, Performance Analysis, R Programming, Time Series Analysis and Forecasting, Risk Analysis, Financial Analysis, Financial Modeling, Financial Data, Statistical Programming, Regression Analysis, Data Manipulation, Data Visualization
Beginner · Course · 1 - 4 Weeks

Sungkyunkwan University
Skills you'll gain: Regression Analysis, Predictive Analytics, Predictive Modeling, Investment Management, Risk Analysis, Investments, R Programming, Machine Learning, Statistical Analysis, Financial Analysis, Logistic Regression, Financial Data, Algorithms
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Generative AI, Artificial Intelligence, Exploratory Data Analysis, Data Cleansing, Data-Driven Decision-Making, Real Time Data, Data Analysis, AI Workflows, Data Processing, Pandas (Python Package), Automation, Data Validation
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Generative AI, Responsible AI, Data Ethics, Data Quality, Data Strategy, AI Enablement, Applied Machine Learning, Exploratory Data Analysis, Machine Learning, Machine Learning Methods
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Modeling, Star Schema, Data Warehousing, Data Security, Data Visualization Software, Pivot Tables And Charts, Performance Tuning, Business Intelligence, Excel Formulas, Role-Based Access Control (RBAC)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Exploratory Data Analysis, Statistical Process Controls, Six Sigma Methodology, Statistical Hypothesis Testing, Statistical Analysis, Continuous Improvement Process, Data Analysis, Process Improvement, Quality Improvement, Root Cause Analysis, Data-Driven Decision-Making, Regression Analysis, Process Optimization, Correlation Analysis
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Social Impact, Diversity and Inclusion, Sustainable Business, Internet Of Things, Emerging Technologies, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, FinTech, Business Technologies, International Relations, Blockchain, Business Strategies, Digital Transformation, Digital Assets, Global Marketing, Performance Measurement, Business Transformation, Supply Chain, Investments
Beginner · Course · 1 - 4 Weeks