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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Starweaver

    ChatGPT (and other AI) for Product Management & Innovation

    Skills you'll gain: AI Product Strategy, Google Gemini, ChatGPT, Product Management, Generative AI, AI Enablement, Agile Product Development, Microsoft Copilot, Market Intelligence, Competitive Analysis, Market Research, User Story, Product Strategy, Prompt Engineering, Competitive Intelligence, Business Strategy, Business Modeling

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    U

    University of Colorado System

    AI Integration in Healthcare

    Skills you'll gain: Machine Learning Algorithms, Machine Learning Methods, Machine Learning, Model Evaluation, Applied Machine Learning, AI Personalization, Artificial Intelligence, Data Modeling, Supervised Learning, Predictive Modeling, Classification Algorithms, Health Informatics, Diagnostic Tests, Decision Support Systems, Unsupervised Learning, Reinforcement Learning, Data Mining, Regression Analysis, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Glasgow

    Data-Driven Leadership Skills Capstone Project

    Skills you'll gain: Data Literacy, Strategic Leadership, Data-Driven Decision-Making, Business Leadership, Team Leadership, Organizational Leadership, Leadership, Data Analysis, Leadership Development, Leadership and Management, Strategic Decision-Making, Agile Methodology, Organizational Structure

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Airbus Beyond

    Understanding Global Supply Chains

    Skills you'll gain: Supply Chain, Supply Chain Planning, Supply Chain Management, Logistics Management, Risk Management, Strategic Planning, Leadership, Transportation Operations, Operations, Inventory Control

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    Northeastern University

    Machine Learning in Healthcare: Fundamentals & Applications

    Skills you'll gain: Data Mining, Health Informatics, Big Data, Applied Machine Learning, Predictive Modeling, Machine Learning, Artificial Intelligence, Random Forest Algorithm, Responsible AI, Deep Learning, Model Evaluation, Unsupervised Learning, Healthcare Industry Knowledge, Algorithms, Data Cleansing, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    EDUCBA

    Analyze Global Logistics: A Strategic Supply Chain Case

    Skills you'll gain: Transportation Operations, Business Planning, Market Analysis, Process Design, Supplier Management, Cost Management

    Mixed · Course · 1 - 4 Weeks

  • Status: New
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    Pearson

    Hadoop and Spark Fundamentals

    Skills you'll gain: PySpark, Apache Hadoop, Apache Spark, Big Data, Apache Hive, Data Lakes, Analytics, Data Processing, Data Import/Export, Data Integration, Linux Commands, File Systems, Text Mining, Data Transformation, Data Management, Distributed Computing, Command-Line Interface, Relational Databases, Java, C++ (Programming Language)

    Intermediate · Specialization · 1 - 4 Weeks

  • C

    Coursera

    Python NLTK for Beginners: Customer Satisfaction Analysis

    Skills you'll gain: Text Mining, Unstructured Data, Data Analysis, Natural Language Processing, Pandas (Python Package), Data Manipulation, Data Preprocessing, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
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    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    D

    Duke University

    Data Visualization with Python

    Skills you'll gain: Data Visualization Software, Data Visualization, Data Storytelling, Statistical Visualization, Interactive Data Visualization, Plot (Graphics), Plotly, Matplotlib, Data Presentation, Dashboard, Seaborn, Tableau Software, Scatter Plots, Heat Maps, Histogram, Google Sheets, Data Analysis, Python Programming, Cloud Applications, Business Communication

    4.2
    Rating, 4.2 out of 5 stars
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    25 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Microsoft

    Intro to Artificial Intelligence on Microsoft Azure

    Skills you'll gain: Responsible AI, Anomaly Detection, Computer Vision, Microsoft Azure, Data Ethics, Artificial Intelligence, Natural Language Processing, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), Azure Synapse Analytics, Machine Learning

    4.5
    Rating, 4.5 out of 5 stars
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    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer un profil d'entreprise sur Twitter

    Skills you'll gain: Social Media, Social Media Management, Social Media Content, Customer Engagement, Professional Networking, User Accounts, Branding, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Cómo combinar y analizar datos complejos

    Skills you'll gain: Data Integration, Data Ethics, R Programming, Surveys, Informed Consent, Statistical Methods, Statistical Analysis, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Logistic Regression

    Mixed · Course · 1 - 4 Weeks

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1…309310311…401

In summary, here are 10 of our most popular marketing analytics courses

  • ChatGPT (and other AI) for Product Management & Innovation: Starweaver
  • AI Integration in Healthcare: University of Colorado System
  • Data-Driven Leadership Skills Capstone Project: University of Glasgow
  • Understanding Global Supply Chains: Airbus Beyond
  • Machine Learning in Healthcare: Fundamentals & Applications: Northeastern University
  • Analyze Global Logistics: A Strategic Supply Chain Case: EDUCBA
  • Hadoop and Spark Fundamentals: Pearson
  • Python NLTK for Beginners: Customer Satisfaction Analysis: Coursera
  • Data Visualization with Python: Duke University
  • Intro to Artificial Intelligence on Microsoft Azure: Microsoft

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Market (economics) (28)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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