Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Google Cloud Platform, Big Data, Public Cloud, Cloud Computing, Event Monitoring, Cloud Storage, Data Import/Export, Analytics
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Management, Account Management, Social Media, Resource Allocation, User Accounts, Social Media Marketing, Asset Management, Business Management, Content Creation, Content Marketing, Social Work
Beginner · Guided Project · Less Than 2 Hours

Dartmouth College
Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Market Intelligence, Advanced Analytics, Market Research, Revenue Management, Artificial Intelligence, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct, Data Quality, Market Trend
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: ChatGPT, Responsible AI, Technical Consulting, Business Consulting, Generative AI, Prompt Engineering Tools, AI Enablement, Business Reporting, Research Reports, Client Services, Business Process Automation, Data Analysis, Business Ethics, Innovation
Beginner · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Tableau Software, Excel Formulas, Data Modeling, Dashboard, E-Commerce, Data Visualization Software, Performance Analysis, Interactive Data Visualization, Data Analysis, Regional Sales, Business Analysis, Key Performance Indicators (KPIs), Business Metrics, Branding
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Extract, Transform, Load, Apache Spark, Data Pipelines, Data Integration, Big Data, Data Processing, Data Warehousing, Data Management, Data Architecture, Database Design, Scalability
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Exploratory Data Analysis, Ggplot2, Data Visualization Software, Tidyverse (R Package), Data Visualization, Version Control, Data Analysis, Statistical Methods, Data Wrangling, R Programming, GitHub, Data Transformation, Statistical Analysis, Git (Version Control System), Data Manipulation, Statistical Programming
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Order Fulfillment, Customer Analysis, Business Analytics, Data-Driven Decision-Making, Business Intelligence, Business Intelligence Software, Google Cloud Platform, Dashboard, Business Analysis, Data Visualization, Data Analysis, Sales Management, Sales, Product Knowledge, Enterprise Resource Planning
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Pipelines, Real Time Data, Google Cloud Platform, Big Data, Software Architecture, Data Processing, Data Architecture, Data Transformation, Data Storage
Intermediate · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: Entrepreneurship, Business Valuation, Market Analysis, Presentations, Fundraising, Market Research, Strategic Decision-Making, New Business Development, Financial Management, Negotiation, Investments, Financial Analysis, Innovation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Power BI, Statistical Reporting, Data Visualization Software, Dashboard, Pivot Tables And Charts, Microsoft Excel, Key Performance Indicators (KPIs), Data Manipulation, Business Intelligence, Cloud Services, Role-Based Access Control (RBAC), Data Integration, Data Security, Data Cleansing, Software Installation
Intermediate · Course · 3 - 6 Months

University of California, Davis
Skills you'll gain: Experimentation, Product Testing, Laboratory Testing, Laboratory Experience, Case Studies, Research Design, Consumer Behaviour, Target Market, Data Collection, Research Reports, Data Analysis, Recruitment
Intermediate · Course · 1 - 4 Weeks