Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Dataflow, Data Pipelines, Real Time Data, Google Cloud Platform, Data Infrastructure, Data Integration, Extract, Transform, Load, Data Processing, Data Architecture, Big Data, Analytics, Data Storage
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: People Analytics, Accounts Payable and Receivable, Workday (Software), Data Analysis Software, Bookkeeping, Accounting and Finance Software, Financial Data, Dashboard, General Ledger, Accounting, Data Import/Export, Workflow Management, Workforce Planning, Business Reporting, Business Process, Data Visualization, Finance
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Generative AI, Responsible AI, Data Ethics, Data Quality, Data Strategy, AI Enablement, Applied Machine Learning, Exploratory Data Analysis, Machine Learning, Machine Learning Methods
Intermediate · Course · 1 - 4 Weeks

University of Leeds
Skills you'll gain: Resource Allocation, Operations Research, Production Planning, Graph Theory, Data-Driven Decision-Making, Decision Making, Mathematical Modeling, Process Optimization, Network Planning And Design, Complex Problem Solving, Computational Logic, Algorithms, Linear Algebra, Cryptography
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, Dataflow, Google Cloud Platform, Data Pipelines, Data Warehousing, Data Lakes, Real Time Data, Dashboard, Cloud Engineering, Tensorflow, Data Infrastructure, Data Preprocessing, Apache Spark, Big Data, Extract, Transform, Load, Cloud Storage, PySpark, Applied Machine Learning, Data Transformation, Data Processing
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Presentations, Business Writing, Sales Presentation, Marketing Materials, Business Planning, Product Demonstration, Price Negotiation, Marketing Design, Business Strategy, Entrepreneurship
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Storytelling, Content Strategy, ChatGPT, Content Creation, Content Marketing, Target Audience, AI Personalization, Persona Development, User Research, Problem Solving, Writing and Editing, Brainstorming, Ideation
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Content, Social Media Strategy, Social Media Management, Social Media, Content Creation, Social Media Marketing, Instagram, Scheduling, Facebook, Pinterest, LinkedIn, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Logistics, Logistics Management, Export Control, International Finance, Transportation Management, Supply Chain, Entrepreneurship, Market Opportunities, Market Research, Regulatory Compliance, Operational Efficiency, Commercial Laws, Negotiation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Target Audience, Customer Insights, Online Advertising, Advertising Campaigns, Digital Advertising, Customer Analysis, Advertising, Market Opportunities, Business Metrics, Content Performance Analysis, Data Import/Export
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Content Performance Analysis, Image Quality, Photography, Marketing Psychology, Photo Editing, Marketing Design, Content Creation, Graphic and Visual Design, Driving engagement, Branding, Color Theory
Mixed · Course · 1 - 4 Weeks