Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

DeepLearning.AI
Skills you'll gain: Embeddings, Retrieval-Augmented Generation, Vector Databases, Text Mining, Large Language Modeling, Performance Tuning
Beginner · Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Backlogs, Scaled Agile Framework, Stakeholder Engagement, Jira (Software), Stakeholder Management, Release Management, Real Time Data, Sprint Planning, Agile Project Management, Product Roadmaps, Program Management, Project Portfolio Management, Agile Methodology, Continuous Delivery, Continuous Deployment, Prioritization, Workflow Management, Continuous Integration, Innovation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Marketing Analytics, Customer Engagement, Direct Marketing, Analysis, Customer Communications Management, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Simplilearn
Skills you'll gain: Hugging Face, Natural Language Processing, Large Language Modeling, Generative AI, Text Mining, Prompt Engineering, AI Workflows, Model Evaluation
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Rmarkdown, Data Science, R (Software), GitHub, Version Control, Data Analysis, Big Data, R Programming, Git (Version Control System), Statistical Programming, Exploratory Data Analysis, Data Management
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Salesforce, Salesforce Development, Customer Relationship Management, Data Security, Security Controls, No-Code Development, Automation, Identity and Access Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Data Preprocessing, Tensorflow, Applied Machine Learning, Feature Engineering, Data Cleansing, Classification And Regression Tree (CART), Machine Learning, Random Forest Algorithm, Pandas (Python Package), Data Analysis, Exploratory Data Analysis
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Apache Kafka, Apache Spark, Scala Programming, Real Time Data, Apache Hadoop, Data Pipelines, Apache Cassandra, Applied Machine Learning, Big Data, Data Processing, Application Deployment, Distributed Computing, Development Environment
Advanced · Course · 1 - 3 Months
Duke University
Skills you'll gain: Data-Driven Decision-Making, Logistic Regression, Statistical Modeling, Model Evaluation, Predictive Modeling, Regression Analysis, R Programming, Statistics, Data Analysis, Probability & Statistics, Statistical Inference
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Import/Export, Extract, Transform, Load, Google Cloud Platform, Data Warehousing, Big Data, Database Design, Data Analysis
Beginner · Project · Less Than 2 Hours

Simplilearn
Skills you'll gain: Apache Cassandra, Big Data, NoSQL, Apache Hadoop, Virtual Environment, Virtual Machines, Apache, Analytics, Data Storage, Distributed Computing, Databases, Database Architecture and Administration, Data Architecture, Scalability
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Data Entry, Data Analysis Software, Text Mining
Beginner · Guided Project · Less Than 2 Hours