Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Ball State University
Skills you'll gain: Statistical Methods, Probability & Statistics, Statistical Modeling, Statistical Programming, Statistical Analysis, Probability Distribution, Statistical Inference, Bayesian Statistics, Data Science, Sampling (Statistics), Statistical Hypothesis Testing, R Programming, Dimensionality Reduction, Simulations, Statistical Visualization
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Feasibility Studies, Market Opportunities, Growth Strategies, Business Development, Business Planning, Sales Presentations, Entrepreneurship, Business Strategies, Strategic Partnership, Strategic Thinking, Proposal Development, Business Analysis, Market Analysis
Mixed · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Web Components, Cascading Style Sheets (CSS), HTML and CSS, Angular, Hypertext Markup Language (HTML), Responsive Web Design, Frontend Performance, Front-End Web Development, Bootstrap (Front-End Framework), Web Content Accessibility Guidelines, Web Design, Web Design and Development, React.js, UI Components, Web Analytics and SEO, JavaScript Frameworks, Web Development, Semantic Web, Browser Compatibility, User Interface and User Experience (UI/UX) Design
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: AWS SageMaker, Unsupervised Learning, Feature Engineering, Time Series Analysis and Forecasting, Model Deployment, Cloud Deployment, Amazon Web Services, Applied Machine Learning, Advanced Analytics, Machine Learning Methods, Amazon S3, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, Model Evaluation, Statistical Analysis, MLOps (Machine Learning Operations), Predictive Analytics, Data Preprocessing, Supervised Learning, Regression Analysis
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Probability & Statistics, Statistical Methods, Probability Distribution, Data Analysis, Markov Model, Data Science, Statistics, Statistical Inference, Probability, R Programming
Intermediate · Course · 1 - 3 Months

American Psychological Association
Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Statistical Methods, Quantitative Research, Statistical Analysis, Probability & Statistics, Statistical Inference, Statistics, Data Analysis, Regression Analysis, Research Design, Research, Psychology
Beginner · Course · 1 - 3 Months

Skills you'll gain: Project Implementation, E-Commerce, System Implementation, Case Studies, Business-To-Consumer, Solution Architecture, Product Management, Order Management, User Requirements Documents, Technical Documentation, Project Management, Quality Assurance, Customer experience improvement, Project Planning, Payment Processing and Collection
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Data Entry, Data Analysis Software, Text Mining
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Simulations, Resource Management, Call Center Experience, Process Management, Workflow Management, Data Analysis, Process Analysis, Plot (Graphics), R Programming, Statistical Analysis, Statistical Modeling
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Model Deployment, Analytics, R Programming, Google Sheets, Health Informatics, Predictive Modeling, Automation, Data Manipulation, GitHub, Gmail, Git (Version Control System), Command-Line Interface
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Dashboard, Looker (Software), Data Analysis, Data Cleansing, Data-Driven Decision-Making, Analytics, Big Data, Business Analytics, Data Preprocessing, Data Storytelling, Google Cloud Platform, Data Warehousing, Data Storage, SQL
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Import/Export, Data Modeling, Database Management, Google Cloud Platform, SQL, Data Manipulation, Data Analysis, Cloud Computing
Intermediate · Project · Less Than 2 Hours