• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    كيفية استخدام البرنامج إيزيل لوسائل التواصل الاجتماعي

    Skills you'll gain: Instagram, Social Media Marketing, Social Media, Collaborative Software, Social Media Content, Content Creation, Editing, Marketing Materials, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    Data Visualization e manipolazione dei dati con Tableau

    Skills you'll gain: Data Integration, Tableau Software, Geographic Information Systems, Spatial Analysis, Data Manipulation, Data Analysis, Data Visualization Software, Data Transformation, Data Visualization, Interactive Data Visualization

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Octave for Machine Learning: Data Analysis Mastery

    Skills you'll gain: Plot (Graphics), Scripting, Scientific Visualization, Visualization (Computer Graphics), Graphing, Scalability, Text Mining, Statistical Analysis, Time Series Analysis and Forecasting, Programming Principles, Data Visualization, Descriptive Statistics, Mathematical Software, File I/O, Software Installation, Numerical Analysis, Mathematical Modeling, Predictive Modeling, Python Programming, Data Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    O

    Oracle

    Oracle HeatWave MySQL Foundation

    Skills you'll gain: MySQL, Oracle Databases, Database Management, Performance Tuning, Query Languages, Database Architecture and Administration, Relational Databases

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Indian Institute of Technology Guwahati

    User Research Methods and Practices

    Skills you'll gain: User Research, UI/UX Research, Competitive Analysis, Qualitative Research, User Experience, User Experience Design, Usability Testing, User Centered Design, Persona (User Experience), Research Methodologies, Focus Group, Interviewing Skills, Requirements Elicitation, Data Collection, Stakeholder Analysis

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crea un Storyboard en Canva

    Skills you'll gain: Canva (Software), Storyboarding, Storytelling, Collaborative Software, Graphic and Visual Design, Team Oriented, Content Creation, Organizational Skills, Presentations

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    B

    Board Infinity

    Scalable Agile for Teams & Leaders with Jira Align

    Skills you'll gain: Backlogs, Scaled Agile Framework, Stakeholder Engagement, Jira (Software), Stakeholder Management, Release Management, Real Time Data, Sprint Planning, Agile Project Management, Product Roadmaps, Program Management, Project Portfolio Management, Agile Methodology, Continuous Delivery, Continuous Deployment, Prioritization, Workflow Management, Continuous Integration, Innovation

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigQuery: Qwik Start - Console

    Skills you'll gain: Big Data, Google Cloud Platform, Data Access, SQL, Query Languages

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Codio

    Data Analysis in Python

    Skills you'll gain: Matplotlib, Statistical Hypothesis Testing, Data Analysis, Statistical Analysis, Data Import/Export, Data Cleansing, Probability & Statistics, Data Manipulation, Descriptive Statistics, Pandas (Python Package), Exploratory Data Analysis, Correlation Analysis, Python Programming, Programming Principles, Computer Programming, Computational Logic

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Chi-Square Tests of Hypotheses About Frequency Tables

    Skills you'll gain: Statistical Hypothesis Testing, Quantitative Research, Statistical Software, Statistical Analysis, Data Analysis, Probability & Statistics, Analysis, Statistical Methods, Statistical Inference, Analytical Skills, Statistics, Psychology, Regression Analysis, Research

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    SQL in Action: Querying, Aggregating, and Joining Data

    Skills you'll gain: SQL, Database Management, Query Languages, Data Analysis, Performance Tuning, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Cloud Dataproc: Hadoop and Spark on Google Cloud

    Skills you'll gain: Apache Spark, Managed Services, Google Cloud Platform, Big Data, Apache Hadoop, Data Management

    4
    Rating, 4 out of 5 stars
    ·
    11 reviews

    Beginner · Project · Less Than 2 Hours

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: know your customers
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…352353354…390

In summary, here are 10 of our most popular marketing analytics courses

  • كيفية استخدام البرنامج إيزيل لوسائل التواصل الاجتماعي: Coursera
  • Data Visualization e manipolazione dei dati con Tableau: Università di Napoli Federico II
  • Octave for Machine Learning: Data Analysis Mastery: EDUCBA
  • Oracle HeatWave MySQL Foundation: Oracle
  • User Research Methods and Practices: Indian Institute of Technology Guwahati
  • Crea un Storyboard en Canva: Coursera
  • Scalable Agile for Teams & Leaders with Jira Align: Board Infinity
  • BigQuery: Qwik Start - Console: Google Cloud
  • Data Analysis in Python: Codio
  • Chi-Square Tests of Hypotheses About Frequency Tables: American Psychological Association

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok