Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Shiny (R Package), User Interface (UI), Data Visualization Software, Interactive Data Visualization, Application Deployment, Web Applications, Front-End Web Development, Data Analysis, Back-End Web Development, Spatial Data Analysis, Web Development, Full-Stack Web Development, Python Programming, Application Development, Development Environment
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Sampling (Statistics), Data Mining, Statistical Hypothesis Testing, Probability, Linear Algebra, Statistical Analysis, Statistical Inference, Data Analysis, Probability Distribution, Statistics, Machine Learning Algorithms, Machine Learning, Python Programming
Mixed · Course · 1 - 4 Weeks
University of North Texas
Skills you'll gain: Operations Management, Mediation, Model Evaluation, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Global Marketing, Probability & Statistics, Social Studies, Cultural Diversity, Digital Media Strategy, Organizational Leadership, Music History, Sociology
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Analytics, Big Data, Business Analytics, Google Cloud Platform, Data Visualization Software, Data Transformation, Data Storytelling, Data Cleansing, Data Warehousing, Data Storage, SQL
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Generative AI, Prompt Engineering, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Big Data, Model Deployment, Machine Learning, Data Preprocessing, Natural Language Processing
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Dataflow, Google Cloud Platform, NoSQL, Cloud Storage, Data Pipelines, Data Integration, Data Storage Technologies, Data Processing, Big Data, Data Validation
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Dataflow, Data Validation, Google Cloud Platform, Data Pipelines, Data Import/Export, Data Infrastructure, Database Development, Big Data, Cloud Storage
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Jira (Software), User Story, Agile Software Development, Agile Project Management, Sprint Planning, Agile Methodology, Backlogs, Collaborative Software, Issue Tracking, GitHub, User Accounts
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Extract, Transform, Load, Data Pipelines, Data Integration, File Management, Scalability, Data Processing, Context Management, Java, Data Transformation, Maintainability
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Driving engagement, Collaboration, Cooperation, Smart Goals
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Keras (Neural Network Library), Tensorflow, Recurrent Neural Networks (RNNs), Natural Language Processing, Applied Machine Learning, Text Mining
Advanced · Course · 1 - 4 Weeks