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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Indian Institute of Technology Guwahati

    User Research Methods and Practices

    Skills you'll gain: User Research, UI/UX Research, Competitive Analysis, Qualitative Research, User Experience, User Experience Design, Usability Testing, User Centered Design, Persona (User Experience), Research Methodologies, Focus Group, Interviewing Skills, Requirements Elicitation, Data Collection, Stakeholder Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Financial Controllers: Boosting Budget Accuracy

    Skills you'll gain: Financial Data, Financial Forecasting, Management Reporting, Dashboard, Budgeting, Financial Management, Predictive Modeling, Advanced Analytics, Forecasting, Power BI, AI Enablement, Generative AI, Tableau Software, Financial Modeling, Artificial Intelligence, Microsoft Excel, Financial Analysis, Data Visualization Software, Automation, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Deep Learning with Keras and Practical Applications

    Skills you'll gain: Exploratory Data Analysis, Model Deployment, Keras (Neural Network Library), Transfer Learning, Data Analysis, Data Preprocessing, Image Analysis, Deep Learning, Classification Algorithms, Applied Machine Learning, Computer Vision, Model Evaluation, Machine Learning, Performance Tuning

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    Créer un profil d'entreprise sur Twitter

    Skills you'll gain: Social Media, Social Media Management, Social Media Content, Customer Engagement, Professional Networking, User Accounts, Branding, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Data and Machine Learning for Technical Product Managers

    Skills you'll gain: Model Evaluation, Project Management Software, Technical Communication, Technical Product Management, Performance Metric, Agile Project Management, Data Analysis, Project Management, Analytics, Stakeholder Communications, Data-Driven Decision-Making, Machine Learning, Large Language Modeling, R Programming, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Qlik Sense - Advanced

    Skills you'll gain: Spatial Analysis, Geographic Information Systems, Scripting, Geospatial Mapping, Dashboard, Data Visualization Software, Data Processing, Interactive Data Visualization, Data Manipulation, Cascading Style Sheets (CSS)

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer une page de collecte de fonds sur KissKissBankBank

    Skills you'll gain: Fundraising, Drive Engagement, Community Development, Community Outreach, Online Advertising, Goal Setting, Promotional Strategies, Content Creation, User Interface and User Experience (UI/UX) Design, Creativity

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Wie Sie ein Facebook Pixel einrichten

    Skills you'll gain: Facebook, Online Advertising, Digital Advertising, Social Media, Social Media Management, Social Media Campaigns, Social Media Marketing, Advertising, Target Audience, Content Creation, Content Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    P

    Packt

    The User Experience Team of One

    Skills you'll gain: User Research, Usability Testing, Stakeholder Engagement, User Experience Design, User Experience, Experience Design, Persona (User Experience), Workflow Management, Human Centered Design, User Centered Design, UI/UX Strategy, Wireframing, Prototyping, Design Thinking, Cross-Functional Collaboration, Information Architecture, Storytelling

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SAS

    SAS Certification Practice Exams

    Skills you'll gain: Model Deployment, Logistic Regression, Probability & Statistics, Statistics, Model Evaluation, Classification And Regression Tree (CART)

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Techniques for Strategic Account Management

    Skills you'll gain: Account Management, Account Strategy, Cross Selling, Upselling, Cross-Functional Collaboration, Virtual Teams, Sales Strategy, Business Relationship Management, Customer Relationship Management, Stakeholder Management, Market Intelligence, Relationship Building, Customer Analysis, Business Solutions, AI Personalization, Data-Driven Decision-Making, Negotiation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Data Management: Dictionaries, Quality and Communication

    Skills you'll gain: Data Dictionary, Data Quality, Data Management, Data Cleansing, Data Validation, Data Governance, Data Integrity, Case Studies, Communication Strategies, Stakeholder Communications, Cross-Functional Collaboration, Continuous Improvement Process

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • User Research Methods and Practices: Indian Institute of Technology Guwahati
  • GenAI for Financial Controllers: Boosting Budget Accuracy: Coursera
  • Deep Learning with Keras and Practical Applications: Packt
  • Créer un profil d'entreprise sur Twitter: Coursera
  • Data and Machine Learning for Technical Product Managers: Coursera
  • Qlik Sense - Advanced: Packt
  • Créer une page de collecte de fonds sur KissKissBankBank : Coursera
  • Wie Sie ein Facebook Pixel einrichten: Coursera
  • The User Experience Team of One: Packt
  • SAS Certification Practice Exams: SAS

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