Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, Marketing Automation, Content Strategy, Adobe Express, AI Personalization, Advertising Campaigns, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis
Beginner · Course · 1 - 4 Weeks

University of Zurich
Skills you'll gain: Financial Planning, Finance, Financial Market, Budget Management, Investments, Personal Development, Business Ethics, Blockchain, Derivatives, Behavioral Economics, Decision Making, Risk Management
Beginner · Course · 1 - 3 Months

University of Colorado System
Skills you'll gain: Positivity, Resilience, Change Management, Growth Mindedness, Optimism, Continuous Improvement Process, Persistence, Personal Development, Dealing With Ambiguity, Leadership Development, Self-Awareness, Emotional Intelligence
Beginner · Course · 1 - 3 Months

Wesleyan University
Skills you'll gain: Professional Networking, Design Thinking, Decision Making, Professional Development, Self-Awareness, Personal Development, Creative Thinking, Social Sciences, Cultural Diversity, Workforce Development, Dealing With Ambiguity, Adaptability, Growth Mindedness
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Market Research, Market Analysis, Marketing Planning, Case Studies, Strategic Marketing, Consumer Behaviour, Product Marketing, Marketing, Marketing Management, Marketing Strategy and Techniques, Target Market, Marketing Communications, Hotels and Accommodations, Plan Execution, Return On Investment
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting
Build toward a degree
Beginner · Specialization · 3 - 6 Months
Stanford University
Skills you'll gain: FinTech, Payment Systems, Financial Services, Capital Markets, Financial Trading, Asset Management, Mobile Banking, Consumer Lending, Blockchain, Banking, Financial Regulation, Investment Management, Digital Assets, Risk Management, Innovation
Mixed · Course · 1 - 3 Months

Yale University
Skills you'll gain: Investment Banking, Financial Regulation, Financial Market, Portfolio Management, Corporate Finance, Securities (Finance), Risk Management, Finance, Behavioral Economics, Capital Markets, Banking, Insurance, Equities, Brokerage, Underwriting, Governance, Non-Profit Accounting, Derivatives, Mortgage Loans, Economics
Beginner · Course · 1 - 3 Months

Eindhoven University of Technology
Skills you'll gain: Case Studies, Service Design, Transportation Operations, Feasibility Studies, Sustainable Development, Data Collection, Customer Analysis, Surveys, Research Methodologies, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Health Promotion, Health Education, Media and Communications, Advertising Campaigns, Program Evaluation, Patient Communication, Surveys, Behavioral Health, Digital Communications, Driving engagement, Persuasive Communication, Instagram, Facebook, Research
Intermediate · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Process Improvement, Data-Driven Decision-Making, Performance Improvement, Quality Improvement, Service Design, Health Systems, Process Design, Business Process Improvement, Patient Flow, Healthcare Industry Knowledge, Operations Management, Organizational Change, Organizational Effectiveness, Health Care, Customer experience improvement, Innovation, Change Management, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

University of Manchester
Skills you'll gain: Sanitation, Water Resource Management, Environmental Policy, Policy Analysis, Economics, Policy, and Social Studies, Public Health, Community Development, Health Equity, Behavioral Economics, Case Studies, Revenue Management, Regulatory Affairs, Innovation
Intermediate · Course · 1 - 3 Months