Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Model Evaluation, Supervised Learning, Data Preprocessing, Data-Driven Decision-Making, Statistical Modeling, Classification Algorithms, Plot (Graphics)
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Big Data, SQL, Business Analytics, Data Analysis, Extract, Transform, Load, Analytics, Data Transformation, Data Manipulation, Google Sheets, Data Visualization Software, Data Cleansing, Data Pipelines, Data Processing, Data Import/Export, Google Cloud Platform, Database Development, Data Integrity
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Content, AI Enablement, Google Cloud Platform, Prompt Engineering, Web Analytics and SEO, Content Management, Web Design and Development
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Authorization (Computing), AI Workflows, Application Deployment, Google Cloud Platform, Enterprise Security, Data Security, Large Language Modeling, Cloud Security, Data Integration, Business Analytics
Beginner · Course · 1 - 3 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Plot (Graphics), Logistic Regression, Dimensionality Reduction, Visualization (Computer Graphics), Scientific Visualization, Statistical Modeling, Data-Driven Decision-Making, Data Visualization Software, Predictive Modeling, Predictive Analytics, Data Modeling, Analytics, Advanced Analytics, Regression Analysis, Statistical Visualization, Data Analysis, Analytical Skills
Credit offered
Mastertrack · 6 - 12 Months

Birla Institute of Technology & Science, Pilani
Skills you'll gain: Natural Language Processing, Large Language Modeling, Embeddings, Text Mining, Data Preprocessing, Semantic Web, Artificial Neural Networks, ChatGPT, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Deep Learning, Probability & Statistics
Intermediate · Course · 1 - 3 Months

Coursera
Intermediate · Course · 1 - 4 Weeks

University of Leeds
Skills you'll gain: Data Ethics, Social Network Analysis, Data Presentation, Statistical Machine Learning, Statistical Hypothesis Testing, Classification And Regression Tree (CART), Data Storytelling, Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Data Visualization, Statistical Visualization, Supervised Learning, Network Analysis, Unsupervised Learning, Web Scraping, Statistical Modeling, Linear Algebra, Python Programming, Data Preprocessing
Earn a degree
Degree · 1 - 4 Years

University of North Texas
Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Business Writing, Change Management, Arbitration, Leadership Studies, Compensation and Benefits, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Apache Hadoop, Sales Process, Diversity Awareness, Conflict Management
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, Statistical Inference, Machine Learning Methods, SQL, Model Deployment
Beginner · Course · 1 - 4 Weeks
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Data Presentation, Systems Thinking, Unsupervised Learning, Deep Learning, Reinforcement Learning, Computer Vision, Natural Language Processing, Time Series Analysis and Forecasting, Predictive Modeling, Project Management Life Cycle, MLOps (Machine Learning Operations), Logistic Regression, Marketing Analytics, Data-Driven Decision-Making, Descriptive Analytics, Pandas (Python Package), Simulations, Operations Research, Model Deployment
Earn a degree
Degree · 1 - 4 Years

Universidad de los Andes
Skills you'll gain: Real-Time Operating Systems, Semantic Web, LLM Application, Data Presentation, Model Evaluation, Cloud-Native Computing, Continuous Deployment, Reinforcement Learning, Deep Learning, Computer Vision, Biomedical Engineering, Natural Language Processing, Artificial Intelligence, Marketing Analytics, Data Ethics, Recurrent Neural Networks (RNNs), Project Management Institute (PMI) Methodology, Linear Algebra, Control Systems, Robotics
Earn a degree
Degree · 1 - 4 Years