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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Integrated Marketing Communications, Research Methodologies, Strategic Decision-Making, Negotiation, Stakeholder Management, Intercultural Competence, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Campaign Management, Leadership and Management, Team Leadership, Collaboration, Organizational Strategy, Organizational Change

    Earn a degree

    Degree · 1 - 4 Years

  • C

    Coursera

    SEO Visibility: Build and Monitor Your Brand Online

    Beginner · Course · 1 - 4 Weeks

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Huddersfield

    BSc Data Science

    Skills you'll gain: Graph Theory, Linear Algebra, Computational Logic, Statistical Software, Integral Calculus, Matplotlib, Calculus, R Programming, Theoretical Computer Science, Logical Reasoning, Differential Equations, Data Visualization Software, Applied Mathematics, Deductive Reasoning, Bayesian Statistics, Advanced Mathematics, Python Programming, Data Analysis, Mathematical Modeling, Numerical Analysis

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Introducción a la Ciencia de Datos

    Skills you'll gain: Model Evaluation, Predictive Analytics, Data Cleansing, Plot (Graphics), Unsupervised Learning, Regression Analysis, Supervised Learning, Dimensionality Reduction, Descriptive Analytics, Matplotlib, Predictive Modeling, Visualization (Computer Graphics), Exploratory Data Analysis, Data Science, Scientific Visualization, Data-Driven Decision-Making, Data Visualization, Time Series Analysis and Forecasting, Data Analysis, Applied Machine Learning

    Credit offered

    Mastertrack · 6 - 12 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Unearth Needs Fast

    Intermediate · Course · 1 - 4 Weeks

  • H

    HEC Paris

    Innovation Management and Entrepreneurship University Certificate

    Skills you'll gain: New Product Development, Social Media Strategy, Business Strategy, Ideation, Entrepreneurship, Business Operations, Social Media Marketing, Social Impact, Product Development, Stakeholder Engagement, Social Media, Innovation, Content Marketing, Operations Management, Forecasting, Project Controls, Lean Methodologies, Supply Chain Management, Process Analysis, Competitive Analysis

    University Certificate · 6 - 12 Months

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Looker (Software), Data Visualization, Predictive Modeling, Dashboard, Marketing Analytics, Scientific Visualization, Data Literacy, Data Preprocessing, Advertising, Pandas (Python Package), Matplotlib, Operations Research, Model Deployment, Natural Language Processing, Mathematical Modeling

    Credit offered

    Mastertrack · 6 - 12 Months

  • A

    Amazon Web Services

    Amazon Connect: Introduction to the Administrative Interface

    Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Write Persuasive Emails

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Menggunakan BigQuery Machine Learning untuk Inferensi: Google Cloud
  • MSc Management: University of Huddersfield
  • SEO Visibility: Build and Monitor Your Brand Online: Coursera
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • Bachelor of Science in Business Administration: University of London
  • BSc Data Science: University of Huddersfield
  • Certificado en Introducción a la Ciencia de Datos: Pontificia Universidad Católica de Chile
  • Unearth Needs Fast: Coursera
  • Innovation Management and Entrepreneurship University Certificate: HEC Paris
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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