• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Akamai Technologies, Inc.

    Managing Relational Databases

    Skills you'll gain: SQL, Database Management, Relational Databases, Database Systems, Database Design, Database Theory, Data Manipulation, Query Languages, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The State University of New York

    تطوير تميزك المهني والتدريب الذاتي

    Skills you'll gain: Business Strategy, Training and Development, Lifelong Learning, Strategic Decision-Making, Professional Development, Personal Development, Performance Measurement, Self-Awareness, Benchmarking, Organizational Skills, Portfolio Management, Gap Analysis, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    36 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Preparing for Your Professional Cloud Network Engineer Journey

    Skills you'll gain: Network Security, Network Troubleshooting, Network Administration, Hybrid Cloud Computing, Cloud Computing Architecture, Firewall, Google Cloud Platform, Network Monitoring, Network Architecture, Network Routing, Load Balancing, Network Performance Management, Virtual Private Networks (VPN), Kubernetes, Cloud Security

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Building Generative AI Capabilities

    Skills you'll gain: Marketing Planning, Design Thinking, Marketing Operations, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Customer Relationship Management, Data Ethics, AI Enablement, Business Strategy, Change Management, Organizational Change, Competitive Intelligence, AI Personalization, Responsible AI, Information Privacy, Generative AI Agents, Business Ethics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Parsons School of Design, The New School

    Sustainable Building: Design and Specification

    Skills you'll gain: Chemical Engineering, Building Design, Sustainable Design, Architectural Design, Environmental Engineering, Sustainability Standards, Health Assessment, Public Health, Materials science, Innovation, Product Lifecycle Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Business Analysts: Faster Insights

    Skills you'll gain: Responsible AI, Business Analysis, Business Process Modeling, Business Analytics, Stakeholder Management, Generative AI Agents, Business Process, Stakeholder Communications, Business Intelligence, Business Transformation, Data Visualization, SQL

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Marketing Automation with AI and HubSpot: Plan to Execution

    Skills you'll gain: Lead Generation, Marketing Automation, HubSpot CRM, Prompt Engineering, Email Automation, ChatGPT, Dashboard, MarTech, Marketing Strategies, Marketing Analytics, Customer Relationship Management (CRM) Software, Customer Engagement, Data-Driven Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Dell

    Selling with Confidence

    Skills you'll gain: Overcoming Objections, Closing (Sales), Value Propositions, Selling Techniques, Sales Presentation, Technical Sales, Inside Sales, Sales Strategy, Sales Process, Sales, Business Communication, Outside Sales, Customer Service

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Off the Clock: The Many Faces of Time

    Skills you'll gain: Timelines, Cultural Diversity, Anthropology, Liberal Arts, Psychology, Environmental Science, Physics, Biology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Project Management Tools Techniques and Agile Frameworks

    Skills you'll gain: Project Management, Risk Management, Project Planning, Agile Project Management, Cost Management, Project Management Office (PMO), Scope Management, Team Leadership, Project Estimation, Earned Value Management, Requirements Management, Organizational Structure, Scheduling, Quality Management, Microsoft Excel

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Codio

    Bash Scripting and System Configuration

    Skills you'll gain: Package and Software Management, Bash (Scripting Language), Git (Version Control System), GitHub, Version Control, Unix Shell, Ubuntu, Shell Script, Scripting, Unix, Scripting Languages, Unix Commands, Linux, System Configuration, Linux Administration, Linux Commands, File Management, Software Installation

    3.1
    Rating, 3.1 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Business Strategy: Value Proposition Essentials

    Skills you'll gain: Value Propositions, Sales Presentation, Product Knowledge, Business Marketing, Business Strategy, Business Modeling, Competitive Analysis, Communication, Innovation, Customer Analysis, Strategic Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
next-gen brand management
hospitality luxury brand management
introduction to strategic brand management
brand and product management
1…477478479…834

In summary, here are 10 of our most popular brand management courses

  • Managing Relational Databases: Akamai Technologies, Inc.
  • تطوير تميزك المهني والتدريب الذاتي: The State University of New York
  • Preparing for Your Professional Cloud Network Engineer Journey: Google Cloud
  • Building Generative AI Capabilities: University of Virginia Darden School Foundation
  • Sustainable Building: Design and Specification: Parsons School of Design, The New School
  • GenAI for Business Analysts: Faster Insights: Coursera
  • Marketing Automation with AI and HubSpot: Plan to Execution: Coursera
  • Selling with Confidence: Dell
  • Off the Clock: The Many Faces of Time: Universidade de São Paulo
  • Project Management Tools Techniques and Agile Frameworks: Simplilearn

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok