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  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    U

    University of California, Irvine

    Emergent Phenomena in Science and Everyday Life

    Skills you'll gain: Systems Thinking, Analysis, General Science and Research, Materials science, Simulations, Biology, Mathematical Modeling, Physics, Psychology, Computational Logic, Mechanics, Applied Mathematics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    164 reviews

    Mixed · Course · 1 - 3 Months

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    N

    National Academy of Sports Medicine

    Self-Guided Wellness Coaching

    Skills you'll gain: Goal Setting, Growth Mindedness, Overcoming Obstacles, Smart Goals, Health And Wellness Coaching, Personal Development, Empowerment, Coaching, Behavior Management, Self-Awareness, Self-Motivation, Action Oriented, Positivity, Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    C

    Coursera

    GenAI for Digital Marketing Specialists

    Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Content Marketing, Responsible AI, Brand Management, Brand Awareness, Prompt Engineering, Analytics, AI Personalization, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    44 reviews

    Intermediate · Course · 1 - 4 Weeks

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    O

    O.P. Jindal Global University

    Microeconomics: Foundations and Insights

    Skills you'll gain: Economics, Game Theory, Economic Development, Market Dynamics, Socioeconomics, Behavioral Economics, Business Economics, Policy Analysis, Public Policies, Decision Making, Market Analysis, Consumer Behaviour, Supply And Demand, Analysis, Cost Benefit Analysis, Strategic Decision-Making, Competitive Analysis, Production Planning, Critical Thinking, Resource Allocation

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    S

    SoFi

    Managing Debt

    Skills you'll gain: Mortgage Loans, Loans, Consumer Lending, Credit Risk, Financial Planning, Budget Management, Cost Benefit Analysis, Goal Setting, Consolidation, Financial Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    27 reviews

    Beginner · Course · 1 - 4 Weeks

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    O

    O.P. Jindal Global University

    Business Economics

    Skills you'll gain: International Finance, Sustainable Development, Game Theory, Business, Market Analysis, Production Process, Strategic Decision-Making

    Build toward a degree

    Beginner · Course · 3 - 6 Months

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    J

    Johns Hopkins University

    Social Computing

    Skills you'll gain: Social Network Analysis, Network Analysis, Responsible AI, Graph Theory, Machine Learning, Applied Machine Learning, Research, Model Evaluation, Social Sciences, Statistical Analysis, Amazon Web Services, R Programming, Tensorflow, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Research Design, Sociology, Driving engagement, Machine Learning Methods, Behavioral Economics

    4.3
    Rating, 4.3 out of 5 stars
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    12 reviews

    Intermediate · Specialization · 3 - 6 Months

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    O

    O.P. Jindal Global University

    Macroeconomics: Foundations and Insights

    Skills you'll gain: Economics, Financial Policy, Economic Development, International Finance, Supply And Demand, Policy Analysis, Sustainable Development, Socioeconomics, Behavioral Economics, Accounting, Market Dynamics, Critical Thinking

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 3 Months

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    I

    Indian Institute of Science

    Fundamentals of Sensors

    Skills you'll gain: Biomedical Engineering, Electronics, Semiconductors, Electronic Systems, Medical Devices, Internet Of Things, Embedded Systems, Materials science, Chemical Engineering, Manufacturing Processes

    4.8
    Rating, 4.8 out of 5 stars
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    16 reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Colorado Boulder

    Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Communication Planning, Media Strategy, Brand Management, Public Relations, Paid media, Communication Strategies, Promotions and Campaigns, Social Media Campaigns, Marketing, Business Strategy, Communication, Business Communication, Business Process

    4.5
    Rating, 4.5 out of 5 stars
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    54 reviews

    Beginner · Specialization · 1 - 3 Months

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    M

    MathWorks

    Introduction to Deep Learning for Computer Vision

    Skills you'll gain: Model Evaluation, Computer Vision, Convolutional Neural Networks, Image Analysis, Transfer Learning, Matlab, Artificial Neural Networks, Deep Learning, Applied Machine Learning, Classification Algorithms, Performance Tuning

    4.9
    Rating, 4.9 out of 5 stars
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    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Esports

    Skills you'll gain: Peer Review, Video Game Development, Contract Negotiation, Media and Communications, Branding, Organizational Structure, Organizational Strategy, Brand Management, Business Planning, Game Design, Recruitment, Fundraising, Contract Management, Live Streaming, Higher Education, Workforce Planning, Content Creation, Relationship Building, Market Dynamics, Research

    4.6
    Rating, 4.6 out of 5 stars
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    272 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular consumer behavior courses

  • Emergent Phenomena in Science and Everyday Life: University of California, Irvine
  • Self-Guided Wellness Coaching: National Academy of Sports Medicine
  • GenAI for Digital Marketing Specialists: Coursera
  • Microeconomics: Foundations and Insights: O.P. Jindal Global University
  • Managing Debt: SoFi
  • Business Economics: O.P. Jindal Global University
  • Social Computing: Johns Hopkins University
  • Macroeconomics: Foundations and Insights: O.P. Jindal Global University
  • Fundamentals of Sensors: Indian Institute of Science
  • Strategic Communication Campaigns: University of Colorado Boulder

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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