Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Universidad de Palermo
Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, Business Process, Branding, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Market Dynamics, Economics, Economic Development
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Google Gemini, Content Performance Analysis, Generative AI, Prompt Engineering, ChatGPT, Search Engine Optimization, Responsible AI, Performance Measurement, Web Analytics and SEO, Keyword Research, Content Creation, AI Personalization, Lead Generation, Metadata Management, Content Strategy
Beginner · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Plan Execution, Organizational Strategy, Business Strategy, Data-Driven Decision-Making, Strategic Leadership, Strategic Decision-Making, Strategic Thinking, Governance, Analysis, Corporate Strategy, Business Analysis, Competitive Analysis
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Strategy, Organizational Change, Stakeholder Management, Organizational Structure, Corporate Strategy, Governance, Conflict Management, Organizational Strategy, Trustworthiness, Team Building, Strategic Leadership, Organizational Leadership, Management Training And Development, Business Management, Organizational Effectiveness, Business Ethics, Team Management, Leadership Development, Leadership, Negotiation
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Vanderbilt University
Skills you'll gain: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, Productivity, OpenAI, AI Enablement, Calendar Management, Organizational Skills, Generative AI, Artificial Intelligence, Large Language Modeling, AI Personalization, HubSpot CRM, Email Marketing, Scripting, Google Sheets, Workflow Management, Automation
Beginner · Specialization · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Management Accounting, Operations Management, Marketing, Organizational Strategy, Performance Measurement, Marketing Planning, Product Strategy, Supply Chain, Continuous Improvement Process, Manufacturing Operations, Operational Analysis, Integrated Marketing Communications, Business Operations, Operations, Branding, Process Improvement, Cost Accounting, Performance Analysis, Supply Chain Management, Quality Control
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Campaigns, Social Media, Performance Measurement, Goal Setting, Active Listening, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Content Strategy, Resource Management, Customer Engagement
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Customer Retention, Sales Presentation, Sales Presentations, Sales Strategy, Lead Generation, B2B Sales, Inside Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, Email Automation, Generative AI, Customer Relationship Management (CRM) Software, ChatGPT, AI Personalization, Customer Engagement
Intermediate · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: Account Management, Consultative Selling, Selling Techniques, Business Risk Management, Upselling, Business Metrics, Business Communication, Overcoming Objections, Sales Process, Solution Selling, Business Transformation, Virtual Teams, Customer Engagement, Strategic Thinking, Stakeholder Engagement, Innovation, Strategic Communication, Stakeholder Analysis, Value Propositions, Business Analytics
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Large Language Modeling, Responsible AI, AI Personalization, Mobile Development, AI Security, Anthropic Claude, Artificial Intelligence, Software Development Tools, Software Testing, Apple iOS, Test Automation, AI Product Strategy, Software Development, DevSecOps, Prototyping, Artificial Intelligence and Machine Learning (AI/ML)
Advanced · Specialization · 1 - 3 Months

Microsoft
Skills you'll gain: Content Performance Analysis, Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Persona Development, Content Marketing, Content Creation, Marketing Operations, Marketing Analytics, Generative AI Agents, Marketing Design, Marketing Strategies, Marketing Planning, Marketing Materials, Marketing, Ideation, Social Media Content, Data Analysis
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Brand Strategy, Logo Design, Branding, Style Guides, Brand Awareness, Graphic and Visual Design, Marketing Materials, Typography, Design Elements And Principles, Color Theory, Asset Management
Beginner · Course · 1 - 4 Weeks