Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Performance Measurement, Data Visualization Software, Business Analysis, Accounting, Business, Analytics, Business Strategy, Marketing, Strategic Communication, Organizational Strategy, Data Analysis, Consumer Behaviour, Product Lifecycle Management
Beginner · Course · 1 - 3 Months

Saïd Business School, University of Oxford
Skills you'll gain: FinTech, Financial Inclusion, Financial Services, Mobile Banking, Banking Services, Data Sharing, Financial Regulation, Financial Systems, Application Programming Interface (API), Financial Data, Banking, Financial Regulations, Payment Systems, International Finance, Law, Regulation, and Compliance, Retail Banking, API Design, Data Governance, Finance, General Data Protection Regulation (GDPR)
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Negotiation, Conflict Management, Behavioral Economics, Decision Making, Relationship Building, Communication, Business Administration, Active Listening
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Diversity, Global Marketing, Culture, Branding, Intercultural Competence, Stakeholder Management, Decision Making, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Skills you'll gain: Target Market, Marketing, Sales Strategy, Marketing Planning, Sales Process, Marketing Strategy and Techniques, Brand Strategy, Sales, Marketing Analytics, Business Metrics, Brand Management, Digital Marketing
Mixed · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Generative AI, Hugging Face, Large Language Modeling, Performance Tuning, Model Deployment, Transfer Learning
Beginner · Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Mergers & Acquisitions, Business Ethics, Legal Risk, Governance, Corporate Finance, Lawsuits, Law, Regulation, and Compliance, Corporate Strategy, Litigation and Civil Justice, Legal Strategy, Case Law, Storytelling, Case Studies
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cucumber (Software), API Testing, Gherkin (Scripting Language), Behavior-Driven Development, JSON, Restful API, Apache Maven, Test Tools, Test Case, JUnit, Test Script Development, Security Testing, Test Automation, Authentications, Application Programming Interface (API), Test Data, Scalability, Java Programming, Software Testing, Java
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data Integration, Data Pipelines, Data Lakes, Microsoft Azure, Azure Synapse Analytics, Performance Tuning, Data Processing, Data Migration, Data Transformation, Data Validation, Microsoft SQL Servers, Data Storage
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Workflow Management, Generative AI, Organizational Skills, AI Workflows, Content Creation, Brand Management
Beginner · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Diversity Awareness, Workplace inclusivity, Self-Awareness, Diversity and Inclusion, Personal Development, Empathy, Behavioral Economics, Decision Making, Psychology, Communication
Beginner · Course · 1 - 4 Weeks