• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    Universidad Nacional Autónoma de México

    Claves para la igualdad de género

    Skills you'll gain: Social Justice, Diversity Awareness, Socioeconomics, Cultural Diversity, Sociology, Diversity Equity and Inclusion Initiatives, Cultural Responsiveness, Cultural Sensitivity, Conflict Management, Advocacy, Family Therapy, Empathy & Emotional Intelligence, Community and Social Work, Public Policies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    979 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Toronto

    The City and You: Find Your Best Place

    Skills you'll gain: Community Development, Crisis Management, Creativity, Social Impact, Cultural Diversity, Social Sciences, Sustainable Development, Innovation, Decision Making, Economic Development, Economics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Corruption

    Skills you'll gain: Business Ethics, Case Studies, Governance, Social Impact, Ethical Standards And Conduct, Policy Analysis, Economics, Policy, and Social Studies, Socioeconomics, Social Sciences, Law, Regulation, and Compliance, Leadership Studies, Analysis, Political Sciences, Psychology, Economic Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    551 reviews

    Intermediate · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    Power and Foreign Policy in International Relations

    Skills you'll gain: International Relations, Diplomacy, Political Sciences, Public Policies, World History, Policy Analysis, Case Studies, Governance, Security Strategy, Economic Development, Natural Resource Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    342 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of London

    Internal Displacement, Conflict and Protection

    Skills you'll gain: Immigration Law, Social Justice, Community Development, Conflict Management, Sustainable Development, Social Impact, International Relations, Social Work, Sociology, Advocacy, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    92 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IE Business School

    Understanding economic policymaking

    Skills you'll gain: Financial Policy, Economics, Economics, Policy, and Social Studies, Tax, International Finance, Policy Analysis, Crisis Management, Fiscal Management, Financial Systems, Supply And Demand, Financial Market, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • M

    Macquarie University

    Online Learning Design for Educators

    Skills you'll gain: Instructional Design, Prototyping, Multimedia, Pedagogy, Presentations, Student Engagement, Design Reviews, Teaching, Peer Review, Visual Design, Graphic Design, Classroom Management, Technical Communication, Learning Management Systems, Creative Design, Learning Strategies, Videography, Electronic Media, Information Privacy, Technical Support

    4.7
    Rating, 4.7 out of 5 stars
    ·
    427 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Animals and Society

    Skills you'll gain: Social Studies, Social Sciences, Sociology, Anthropology, Culture, Healthcare Ethics, Behavioral Health, Research, Media and Communications, Empathy & Emotional Intelligence, Ethical Standards And Conduct, Cultural Diversity, Mental and Behavioral Health, Food and Beverage, Social Impact, Rehabilitation, Environmental Issue, Biology, Advocacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    211 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Pennsylvania

    AI in Education: Leveraging ChatGPT for Teaching

    Skills you'll gain: Prompt Engineering, Data Ethics, ChatGPT, Responsible AI, AI Personalization, Student Engagement, Generative AI Agents, Generative AI, Ethical Standards And Conduct, Education Software and Technology, Artificial Intelligence, Digital pedagogy, Teaching, Instructional Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    290 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Diseño y Gestión de Proyectos de Desarrollo

    Skills you'll gain: Project Risk Management, Risk Management, Project Design, Work Breakdown Structure, Risk Analysis, Risk Mitigation, Case Studies, Cost Management, Earned Value Management, Project Scoping, Project Schedules, Project Management, Project Closure, Sustainable Development, Program Evaluation, Scope Management, Communication Planning, Procurement, Budget Management, Continuous Monitoring

    4.8
    Rating, 4.8 out of 5 stars
    ·
    633 reviews

    Beginner · Specialization · 3 - 6 Months

  • T

    Tecnológico de Monterrey

    Diseño instruccional para el aprendizaje activo

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Instructional Design, digital literacy, Educational Materials, Emerging Technologies, Learning Management Systems, Innovation, Resourcefulness, Learning Strategies, Creative Problem-Solving, Open Mindset

    4.7
    Rating, 4.7 out of 5 stars
    ·
    920 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Personal Branding: Path To Become A Top-1% Personal Brand

    Skills you'll gain: TikTok, LinkedIn, Closing (Sales), Strategic Partnership, Podcasting, Thought Leadership, Video Production, Content Creation, Social Media Content, Brand Awareness, Social Media, Productivity Software, Social Media Marketing, Brand Strategy, Business Planning, Business Relationship Management, Contract Negotiation, Negotiation, Web Analytics and SEO, Proposal Writing

    Beginner · Specialization · 3 - 6 Months

1…767778…507

In summary, here are 10 of our most popular social media marketing courses

  • Claves para la igualdad de género: Universidad Nacional Autónoma de México
  • The City and You: Find Your Best Place: University of Toronto
  • Corruption: University of Pennsylvania
  • Power and Foreign Policy in International Relations: O.P. Jindal Global University
  • Internal Displacement, Conflict and Protection: University of London
  • Understanding economic policymaking: IE Business School
  • Online Learning Design for Educators: Macquarie University
  • Animals and Society: University of Colorado Boulder
  • AI in Education: Leveraging ChatGPT for Teaching: University of Pennsylvania
  • Diseño y Gestión de Proyectos de Desarrollo: Banco Interamericano de Desarrollo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok