• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Business Model

Business Model Courses

Business model courses can help you learn value proposition design, revenue streams, customer segmentation, and competitive analysis. You can build skills in crafting business strategies, financial forecasting, and operational planning. Many courses introduce tools like the Business Model Canvas and SWOT analysis, which can aid in visualizing and refining your business ideas. You'll also explore methods for testing assumptions and iterating on your models to ensure they align with market needs.


Popular Business Model Courses and Certifications


  • Status: Job Skills
    Job Skills
    G

    Google

    Google Digital Marketing & E-commerce

    Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Online Advertising, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Client Services, Campaign Management, E-Commerce, Loyalty Programs, Marketing, Interviewing Skills, Applicant Tracking Systems

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Introduction to Financial Analysis - The "Why?"

    Skills you'll gain: Financial Analysis, Financial Statement Analysis, Finance, Accounting, Financial Accounting, Business Valuation, Financial Statements, Financial Management, Corporate Finance, Return On Investment, Entrepreneurial Finance, Risk Analysis, Cash Flows, Equities, Loans

    4.7
    Rating, 4.7 out of 5 stars
    ·
    341 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    AI Business School

    Introduction to AI for finance professionals

    Skills you'll gain: Prompt Engineering, Responsible AI, Risk Management, AI Security, Generative AI, AI Enablement, Artificial Intelligence, Financial Services, LLM Application, AI Workflows, Finance, Automation

    4.1
    Rating, 4.1 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Effective Communication: Writing, Design, and Presentation

    Skills you'll gain: Business Writing, Presentations, Peer Review, Graphic Design, Graphic and Visual Design, Business Correspondence, Public Speaking, Business Communication, Graphic and Visual Design Software, Verbal Communication Skills, Design, Visual Design, Storytelling, Writing, Organizational Skills, Project Design, Concision, Layout Design, Writing and Editing, Proofreading

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 3 - 6 Months

  • H

    Harvard Business Review

    Optimize Projects and Processes

    Skills you'll gain: Process Analysis, Project Management, Project Risk Management, Project Schedules, Process Improvement, Business Process, Continuous Improvement Process, Business Process Improvement, Team Performance Management, Scope Management, Cost Management, Performance Metric, Stakeholder Communications, Business Priorities

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    AI Business School

    AI for Marketing

    Skills you'll gain: Prompt Engineering, Agentic Workflows, Agentic systems, AI Workflows, Generative AI, No-Code Development, Responsible AI, Risk Management, Generative AI Agents, AI Personalization, AI Enablement, Marketing Automation, Project Design, Training Programs, LLM Application, Digital Transformation, Artificial Intelligence, Ideation, Innovation, Productivity

    4.1
    Rating, 4.1 out of 5 stars
    ·
    18 reviews

    Beginner · Specialization · 1 - 3 Months

  • V

    Vanderbilt University

    ChatGPT for Project Management - Leveraging AI for Success

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Large Language Modeling, LLM Application, Productivity, Project Planning, OpenAI, AI Enablement, Generative AI, Risk Analysis, Timelines, Project Risk Management, Performance Metric, Project Schedules, Project Management, Artificial Intelligence, Key Performance Indicators (KPIs), Smart Goals, Taking Meeting Minutes

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.9K reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Digital Marketing

    Skills you'll gain: Customer Engagement, Marketing Strategy and Techniques, Online Advertising, Web Analytics and SEO, MarTech, Data Architecture, Social Media Marketing, Search Engine Optimization, Marketing Automation, Marketing Channel, Performance Analysis, Consumer Behaviour, Driving engagement, Data-Driven Decision-Making, Marketing Planning, Digital Transformation, Customer Insights, Emerging Technologies, Experimentation, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    23K reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    AI Business School

    AI agents and creator tools for finance professionals

    Skills you'll gain: Agentic Workflows, AI Workflows, No-Code Development, Generative AI Agents, AI Enablement, Digital Transformation, AI Orchestration, AI Product Strategy, Business Process Automation, Business Technologies, AI Personalization, Automation, Artificial Intelligence, Finance, Application Design, Productivity Software, Application Development

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    Generative AI for Program Managers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, Program Management, Risk Management, Stakeholder Engagement, AI Enablement, Project Management Institute (PMI) Methodology, Stakeholder Analysis, Strategic Decision-Making, Business Risk Management, Real Time Data, Artificial Intelligence and Machine Learning (AI/ML), AI Workflows, AI Personalization, Governance, Automation, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    H

    Harvard Business Review

    Lead for Results: From Planning to Execution

    Skills you'll gain: Performance Analysis, Process Analysis, Goal Setting, Delegation Skills, Performance Measurement, Project Management, Meeting Facilitation, Time Management, Team Performance Management, Smart Goals, Project Risk Management, Productivity, Project Schedules, Leadership, Conflict Management, Negotiation, Prioritization, Planning, Organizational Strategy, Organizational Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Intermediate · Specialization · 1 - 3 Months

  • I

    IBM

    Generative AI for Project Managers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, Project Management, LLM Application, AI Enablement, Project Management Life Cycle, Data Ethics, Case Studies, Real Time Data, Team Oriented, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Project Documentation, AI Workflows, AI Personalization, Machine Learning, Context Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

1…787980…834

In summary, here are 10 of our most popular business model courses

  • Google Digital Marketing & E-commerce: Google
  • Introduction to Financial Analysis - The "Why?": University of Illinois Urbana-Champaign
  • Introduction to AI for finance professionals: AI Business School
  • Effective Communication: Writing, Design, and Presentation: University of Colorado Boulder
  • Optimize Projects and Processes: Harvard Business Review
  • AI for Marketing: AI Business School
  • ChatGPT for Project Management - Leveraging AI for Success: Vanderbilt University
  • Digital Marketing: University of Illinois Urbana-Champaign
  • AI agents and creator tools for finance professionals: AI Business School
  • Generative AI for Program Managers: IBM

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok