Can I implement AI skills immediately at work?

Yes, learn real-world applications for marketing, risk management, and operational efficiency.

Which AI tools will I use?

Get practical experience with TensorFlow, Keras, Python, Power BI, Tableau, Hadoop, Matplotlib, and SQL.

How does AI improve property investment decisions?

AI predicts market trends and risks, enabling smarter, informed investment choices.

Who should take this course?

Real estate professionals, investors, property managers, analysts, and tech enthusiasts exploring AI in real estate.

Can I learn at my own pace?

Yes - this course is self-paced, with 8 hours of on-demand videos, interactive labs, e-books, and podcasts.

Will the course help with compliance and risk?

Yes, modules cover fraud detection, regulatory compliance, and ethical AI practices.

What will I get if I purchase the Certificate?

When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Is financial aid available?

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

AI in Real Estate

Grow your skills with Coursera Plus for $239/year (usually $399). Save now.

AI in Real Estate

Instructor: AI CERTs Team

Included with

Learn more

8 modules

Gain insight into a topic and learn the fundamentals.

Intermediate level

Recommended experience

3 weeks to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

8 modules

Gain insight into a topic and learn the fundamentals.

Intermediate level

Recommended experience

3 weeks to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

What you'll learn

Optimize Property Decisions: Apply AI for valuation, price prediction, and market forecasting using TensorFlow and Python.
Automate Real Estate Workflows: Streamline operations, marketing, and lead generation with Keras, SQL, and Power BI.
Enhance Smart Property Management: Implement AI in smart homes, property automation, and energy optimization with Hadoop and Tableau.
Drive Data-Driven Strategy: Analyze real estate data, detect risks, and model investments with Matplotlib and Python for actionable insights.

Skills you'll gain

Tools you'll learn

Details to know

Shareable certificate

Add to your LinkedIn profile

See how employees at top companies are mastering in-demand skills

Learn more about Coursera for Business

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There are 8 modules in this course

AI in Real Estate course equips professionals with the knowledge and skills to harness AI for smarter property decisions and operational efficiency. This course explores AI technologies transforming the real estate landscape, from automated valuation models and predictive market analytics to smart home systems and targeted marketing strategies. You’ll learn how to leverage AI for investment insights, risk management, fraud detection, and optimizing property operations, gaining a competitive edge in a rapidly evolving market.

Through hands-on projects and interactive labs, you’ll apply AI techniques to real-world scenarios—automating pricing, forecasting trends, and improving tenant satisfaction. The program also covers ethical and regulatory considerations, ensuring your AI applications are both effective and responsible. By the end of the course, you’ll have a practical understanding of AI tools such as TensorFlow, Keras, Python, etc., enabling you to implement AI-driven solutions in property valuation, marketing, and business strategy. Your learning journey concludes with the demonstrating your readiness to drive innovation and efficiency in AI-powered real estate roles.

This module covers a quick summary of what the certification is going to cover from start to finish. Here is the brief about the structure of the overall certification: Each of our certifications follows a consistent, multimodal structure to provide a flexible learning experience. The content is available across four formats: eBooks: In-depth written material for focused learning. Audiobooks: Audio version of the eBook, perfect for learning on the go. Podcasts: Engaging audio content to reinforce key concepts. Videos: Modular video chunks, each covering a specific topic. The names of the eBooks, Audiobooks, and Podcasts are the same, ensuring you can seamlessly switch between formats without losing track of the content. Videos are divided into bite-sized modules for easier consumption, and all content across these mediums is consistent, so no matter which format you choose, the information remains the same. This gives you the freedom to learn in the way that works best for you.

What's included

9 videos1 reading1 assignment3 plugins

9 videos Total 116 minutes

Course Introduction 3 minutes
Audio Book: Course Introduction 7 minutes
Audio Book: Module 01: Introduction to AI and Machine Learning in Real Estate 56 minutes
Podcast: Module 01: Introduction to AI and Machine Learning in Real Estate 29 minutes
1.1 Introduction to AI 5 minutes
1.2 Types of Machine Learning (ML) in Real Estate 4 minutes
1.3 Challenges and Limitations of AI 4 minutes
1.4 Use Cases: AI in Property Search and Market Pricing Trends 4 minutes
1.5 Case Study: Zillow Zestimate—How AI Predicts Home Prices 3 minutes

1 reading Total 10 minutes

Hands - On 10 minutes

1 assignment Total 30 minutes

Quiz 1 30 minutes

3 plugins Total 45 minutes

Module 01: Introduction to AI and Machine Learning in Real Estate 15 minutes
Activity: Flip card 15 minutes
Summative Quiz 15 minutes

What's included

7 videos1 reading1 assignment3 plugins

7 videos Total 102 minutes

Audio Book: Module 02: AI in Property Valuation and Price Prediction 63 minutes
Podcast: Module 02: AI in Property Valuation and Price Prediction 19 minutes
2.1 How AI Estimates Property Values 6 minutes
2.2 Comparative Market Analysis (CMA) with AI 4 minutes
2.3 AI for Future Market Trend Forecasting 4 minutes
2.4 Use Cases: AI-Driven Automated Valuation Models (AVMs) and Market Forecasting 3 minutes
2.5 Case Study: CoreLogic’s AI Valuation Models 4 minutes

1 reading Total 10 minutes

Hands - On 10 minutes

1 assignment Total 30 minutes

Quiz 2 30 minutes

3 plugins Total 45 minutes

Module 02: AI in Property Valuation and Price Prediction 15 minutes
Activity: Tab 15 minutes
Summative Quiz 15 minutes

What's included

7 videos1 reading1 assignment3 plugins

7 videos Total 99 minutes

Audio Book: Module 03: AI in Marketing and Lead Generation 51 minutes
Podcast: Module 03: AI in Marketing and Lead Generation 26 minutes
3.1 AI for Real Estate Marketing and Personalisation 5 minutes
3.2 AI Chatbots and Virtual Assistants 5 minutes
3.3 AI in Social Media and SEO 6 minutes
3.4 Use Cases: AI in Lead Scoring and Hyper-Personalized Advertising 4 minutes
3.5 Case Study: Compass’ AI-Driven Real Estate Marketing 3 minutes

1 reading Total 10 minutes

Hands - On 10 minutes

1 assignment Total 30 minutes

Quiz 3 30 minutes

3 plugins Total 45 minutes

Module 03: AI in Marketing and Lead Generation 15 minutes
Activity: Drag and drop 15 minutes
Summative Quiz 15 minutes

What's included

7 videos1 reading1 assignment3 plugins

7 videos Total 79 minutes

Audio Book: Module 04: AI for Fraud Detection and Risk Management 39 minutes
Podcast: Module 04: AI for Fraud Detection and Risk Management 21 minutes
4.1 AI for Detecting Real Estate Fraud 5 minutes
4.2 AI for Loan and Mortgage Risk Assessment 4 minutes
4.3 AI for Anti-Money Laundering (AML) in Real Estate 4 minutes
4.4 Use Cases: AI Detecting Fraudulent Listings and Mortgage Risk Assessment 3 minutes
4.5 Case Study: LendingTree’s AI Mortgage Approvals 4 minutes

1 reading Total 10 minutes

Hands - On 10 minutes

1 assignment Total 30 minutes

Quiz 4 30 minutes

3 plugins Total 45 minutes

Module 04: AI for Fraud Detection and Risk Management 15 minutes
Activity: Case study analysis 15 minutes
Summative Quiz 15 minutes

What's included

7 videos1 assignment3 plugins

7 videos Total 134 minutes

Audio Book: Module 05: AI in Smart Homes and Property Automation 85 minutes
Podcast: Module 05: AI in Smart Homes and Property Automation 27 minutes
5.1 AI-Powered Smart Homes and IoT 5 minutes
5.2 AI for Energy Efficiency and Sustainability 5 minutes
5.3 AI-Enhanced Security and Surveillance 5 minutes
5.4 Use Cases: Smart Home Automation and Energy Savings 3 minutes
5.5 Case Study: Google Nest’s AI-Powered Smart Homes 4 minutes

1 assignment Total 30 minutes

Quiz 5 30 minutes

3 plugins Total 45 minutes

Module 05: AI in Smart Homes and Property Automation 15 minutes
Activity: Scenario 15 minutes
Summative Quiz 15 minutes

What's included

7 videos1 reading1 assignment3 plugins

7 videos Total 157 minutes

Audio Book: Module 06: AI in Compliance and Ethics 116 minutes
Podcast: Module 06: AI in Compliance and Ethics 17 minutes
6.1 AI’s Role in Fair Lending and Bias Detection 7 minutes
6.2 AI-Powered Legal Document Verification 5 minutes
6.3 Regulatory Challenges and Ethical Concerns 5 minutes
6.4 Use Cases: AI Preventing Bias in Mortgage Approvals 3 minutes
6.5 Case Study: DocuSign’s AI-Powered Contract Management 3 minutes

1 reading Total 10 minutes

Hands - On 10 minutes

1 assignment Total 30 minutes

Quiz 6 30 minutes

3 plugins Total 45 minutes

Module 06: AI in Compliance and Ethics 15 minutes
Activity: Drag-and-drop 15 minutes
Summative Quiz 15 minutes

What's included

7 videos1 assignment3 plugins

7 videos Total 100 minutes

Audio Book: Module 07: AI for Business Strategy and Decision-Making 57 minutes
Podcast: Module 07: AI for Business Strategy and Decision-Making 28 minutes
7.1 AI in Real Estate Investment and Site Selection 4 minutes
7.2 AI-Driven Risk Management and Predictive Maintenance 3 minutes
7.3 AI in Real Estate Portfolio Optimization 3 minutes
7.4 Use Cases: AI in Site Selection and Investment Strategy 3 minutes
7.5 Case Study: AI-Powered Real Estate Firms like CBRE 2 minutes

1 assignment Total 30 minutes

Quiz 7 30 minutes

3 plugins Total 45 minutes

Module 07: AI for Business Strategy and Decision-Making 15 minutes
Activity: Tab 15 minutes
Summative Quiz 15 minutes

What's included

5 videos1 assignment1 plugin

5 videos Total 79 minutes

Audio Book: Module 08: AI Strategy and Capstone Project 44 minutes
Podcast: Module 08: AI Strategy and Capstone Project 21 minutes
8.1 Real-World Case Study: End-to-End AI Implementation in Real Estate 5 minutes
8.2 AI Adoption Roadmap for Real Estate Businesses 4 minutes
Course Summary 4 minutes

1 assignment Total 30 minutes

Quiz 8 30 minutes

1 plugin Total 15 minutes

Module 08: AI Strategy and Capstone Project 15 minutes

Instructor

AI CERTs Team

AI CERTs

56 Courses 25,433 learners

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AI CERTs

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Frequently asked questions

Apply AI to valuation, market forecasting, and property management for smarter, data-driven decisions.

No - labs and templates make AI accessible, even without programming skills.

Build AI-driven pricing models, investment forecasting tools, and workflow optimizations.

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

AI in Real Estate

AI in Real Estate

What you'll learn

Skills you'll gain

Tools you'll learn

Details to know

See how employees at top companies are mastering in-demand skills

There are 8 modules in this course

Module 01: Introduction to AI and Machine Learning in Real Estate

What's included

Module 02: AI in Property Valuation and Price Prediction

What's included

Module 03: AI in Marketing and Lead Generation

What's included

Module 04: AI for Fraud Detection and Risk Management

What's included

Module 05: AI in Smart Homes and Property Automation

What's included

Module 06: AI in Compliance and Ethics

What's included

Module 07: AI for Business Strategy and Decision-Making

What's included

Module 08: AI Strategy and Capstone Project

What's included

Instructor

Offered by

Explore more from Business Strategy

Application of AI, InsurTech, and Real Estate Technology

AI in Finance Agent

Deep Learning for Real Estate Price Prediction

Real Estate Property Management

Why people choose Coursera for their career

Felipe M.

Jennifer J.

Larry W.

Chaitanya A.

Open new doors with Coursera Plus

Advance your career with an online degree

Join over 3,400 global companies that choose Coursera for Business

Frequently asked questions

How will this course benefit my real estate career?

Do I need coding experience?

What hands-on projects are included?

More questions