ChatGPT (and other AI) for Product Management & Innovation

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ChatGPT (and other AI) for Product Management & Innovation

This course is part of multiple programs.

Instructors: Vipesh Singla

Included with

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1 module

Gain insight into a topic and learn the fundamentals.

Intermediate level

Recommended experience

5 hours to complete

Flexible schedule

Learn at your own pace

1 module

Gain insight into a topic and learn the fundamentals.

Intermediate level

Recommended experience

5 hours to complete

Flexible schedule

Learn at your own pace

What you'll learn

Utilize GenAI for market research, including PESTEL analysis and competitor profiling.
Leverage GenAI for product strategy artifacts like Product Vision and Business Model Canvas.
Apply GenAI to product development processes, including Features, MVP, and Roadmaps.
Generate Scrum artifacts using GenAI, such as Sprint Goals and User Stories.

Skills you'll gain

Tools you'll learn

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

4 assignments

Taught in English

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Develop job-relevant skills with hands-on projects
Earn a shareable career certificate

There is 1 module in this course

Generative AI is transforming product management, reshaping how strategies are built, markets are analyzed, and products are developed. Tools like ChatGPT, Microsoft Copilot, and Google Gemini are accelerating research, ideation, and delivery, enabling product teams to innovate faster and more effectively.

This course shows you how to integrate GenAI into your product management workflow to improve efficiency, enhance creativity, and streamline the creation of high-quality artifacts. Through hands-on demonstrations and practical use cases, you’ll apply GenAI tools to produce Product Vision Boards, Business Model Canvases, PESTEL and Porter’s analyses, Competitor Profiles, User Stories, and other essential documents that support strategic decision-making and agile delivery. Ideal for Product Managers, Owners, and Leaders, as well as VPs and Directors, the course equips you to apply GenAI for market research, strategy development, and agile execution—helping you accelerate innovation and deliver customer-centric products at scale.

In this course, you’ll explore the transformative power of Generative AI in product management through practical, real-world applications. Through hands-on experience with tools like ChatGPT, Microsoft Copilot, and Google Gemini, you’ll learn to enhance product strategy, streamline market research, and create high-quality artifacts such as Product Vision Boards, Business Model Canvases, and User Stories. You’ll also apply AI to generate insights, define customer needs, and accelerate innovation—empowering you to drive faster, smarter product decisions across the development lifecycle.

What's included

20 videos4 readings4 assignments5 peer reviews2 discussion prompts

20 videos Total 108 minutes

Overview of GenAI Tools 3 minutes
Goals of the Course and What to Expect 3 minutes
Use of GenAI Across Product Management Lifecycle 3 minutes
GenAI Artifact Generation Framework 5 minutes
GenAI Prompt Generation Template 4 minutes
Generate a Sample GenAI Prompt Using Prompt Generation Template 4 minutes
Benefits of Using Prompt Templates 4 minutes
Generating PESTEL Analysis Using GenAI 6 minutes
Porter’s Five Forces Analysis with GenAI 6 minutes
Competitor Analysis Using GenAI 7 minutes
Profiling Market Segments Using GenAI 8 minutes
Creating Product Vision Board with GenAI 6 minutes
Developing Business Model Canvas Using GenAI 7 minutes
Defining Customer Journey Map Using GenAI 8 minutes
Creating a Kano Model Using GenAI 7 minutes
Defining a Sprint Goal Using GenAI 6 minutes
Generating Feature with GenAI 6 minutes
Generating a List of User Stories with GenAI 6 minutes
Creating a User Story with GenAI 6 minutes
Course Wrap Up 3 minutes

4 readings Total 20 minutes

Welcome to the Course: Course Overview 5 minutes
What is PESTLE Analysis? 5 minutes
The Product Vision Board: Vision and Product Strategy 5 minutes
ChatGPT for Product Managers: The Ultimate Guide 5 minutes

4 assignments Total 80 minutes

Prompt Engineering Fundamentals 20 minutes
Use of GenAI in Market Research and Intelligence 20 minutes
Use of GenAI in Product Strategy Definition 20 minutes
Use of GenAI in Product Development 20 minutes

5 peer reviews Total 105 minutes

Hands-On-Learning: Prompt Engineering Fundamentals 10 minutes
Hands-on-Learning: Use of GenAI in Market Research and Intelligence 10 minutes
Hands-On-Learning: Use of GenAI in Product Strategy Definition 10 minutes
Hands-on-Learning: Use of GenAI in Product Development 15 minutes
Project: GenAI for Product Managers – Build Artifacts for DevLaunch 60 minutes

2 discussion prompts Total 10 minutes

Evaluating and Customizing GenAI Prompt Structures for Strategic Analysis 5 minutes
Structuring Strategic Artifacts with GenAI for Product Clarity 5 minutes

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Instructors

Vipesh Singla

2 Courses 2,601 learners

Offered by

Starweaver

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