Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,025 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

CK

Nov 13, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

Filter by:

3001 - 3025 of 7,205 Reviews for Foundations of Digital Marketing and E-commerce

By Davin S

•

Feb 12, 2023

Very encouraging to learn and excel in the career.

By Deborah S A

•

Jan 28, 2023

really amazing, self explanatory and mind blowing

By ulises e p a

•

Dec 7, 2022

EXCELNTE CURSO ES MUCHO LO APRENDIDO, RECOMENDADO,

By Siwa B

•

Dec 3, 2022

Great foundations course so far, Love Love Love :)

By Brian L

•

Nov 21, 2022

Fantastic overview of the digital marketing world!

By Rohan

•

Nov 21, 2022

VERY good course i got lots of knowledge from this

By pk m

•

Nov 19, 2022

This course is helpful for every digital marketer.

By Maha E

•

Sep 21, 2022

best way to start your career in diital marketing

By manoj k n

•

Aug 19, 2022

good course for future growth of digital marketing

By IMRAN I

•

Jun 9, 2022

helpful to learn so many digital marketing terms .

By philomena m

•

Jun 8, 2022

Amazing the most informative and practical course

By penmah a

•

May 11, 2022

Very refreshing and insightful learning experience

By Edwin R S S

•

Dec 29, 2025

Excelente aprendizaje y formacion me aporto mucho

By EDUARDO S D N

•

Nov 12, 2025

muy buena experiencia para mi desarrollo personal

By Jose R Z

•

Oct 2, 2025

Excelente nivel de enseñanza, he aprendido mucho.

By Delight M

•

Jun 11, 2025

I thoroughly enjoyed the course it is so helpful.

By Gopi K

•

Feb 26, 2025

Strats from basics, Great learning experience!!!!

By sujal s

•

Nov 1, 2024

It was a amazing experience to learn with google.

By Leigh R

•

Sep 17, 2024

A really solid introduction to Digital Marketing.

By Filip V

•

Sep 15, 2024

it was pleasure expirience to learn something new

By Mulugeta C F

•

Aug 12, 2024

It is really interesting and very detailed course

By Марина б

•

Aug 9, 2024

Курс чудовий!! Для себе відкрила нове направлення

By ANDIKA I

•

Aug 9, 2024

materi yang disampaikan ringan dan mudah dipahami

By Leonor J P

•

May 20, 2024

I have learned a lot from this course. Thank you!

By Büşra K

•

Apr 3, 2024

great introduction for newbies and eager learners