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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,025 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

TS

Jan 20, 2023

Very sleek and well organised intro to the world of Digital Marketing (and e-commerce).Some concepts may already be known to some students, but this will work for anyone interested in the subject.

MK

Oct 17, 2022

i​t was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

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5551 - 5575 of 7,205 Reviews for Foundations of Digital Marketing and E-commerce

By ricardo d

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Aug 15, 2024

very gud

By najwa h

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Jul 21, 2024

helpfull

By Juliana R

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Jun 4, 2024

Perfect!

By ahmed m a z

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May 22, 2024

عمل رائع

By MARINA S A

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May 17, 2024

Incrivel

By Ravshanbek M

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May 3, 2024

the best

By Juvyline V

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Apr 12, 2024

I loveit

By Martin B

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Feb 22, 2024

Awesome!

By Sapana

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Dec 6, 2023

The best

By Theresia E S

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Oct 23, 2023

Helpfull

By Deleted A

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Sep 3, 2023

helpfull

By Tasneem G

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Sep 3, 2023

Perfect!

By Mahendra K

•

Aug 17, 2023

thankyou

By BANDIT K

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Aug 15, 2023

verygood

By Manar S

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Jul 16, 2023

😎awesom

By Md S i

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Jul 8, 2023

loved it

By Shaheen Y

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Jun 5, 2023

good job

By Sethupathi M

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May 30, 2023

iitsit's

By Nidal H

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May 17, 2023

Loved it

By Farhan Z

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May 13, 2023

Good One

By Nilanjana C C

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Apr 11, 2023

loved it

By K G

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Mar 16, 2023

Loved it

By Parastoo Z

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Mar 3, 2023

amazing!

By Abdessamad E M

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Feb 12, 2023

Perfect.

By SARAH D H A S D H A

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Feb 5, 2023

جدا سعيد