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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,025 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

CK

Nov 13, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

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3576 - 3600 of 7,205 Reviews for Foundations of Digital Marketing and E-commerce

By Samuel C

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Aug 20, 2023

very informative entry level course

By South K M

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Jul 6, 2023

Great course learned a lot from it.

By Ayushman T

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Jun 19, 2023

best course for foundation building

By Jake G

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May 30, 2023

I learned way more than I expected!

By Sahil T

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May 5, 2023

Amazing module absolutely loved it.

By Juancarlos O

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Apr 24, 2023

very easy to navigate, good content

By Adriana R

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Apr 19, 2023

Useful a lot of resources and quiz!

By Nwogwugwu D

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Mar 12, 2023

beautiful course and well explained

By Iryna P

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Mar 10, 2023

Thank you it was whery interesting!

By Haaamed Z

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Feb 24, 2023

It was great and helpful! Thank you

By Kaung M Z

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Feb 2, 2023

Appreciated on what we have learned

By Imran A

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Nov 26, 2022

Awesome course, very well designed.

By Zahid I

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Nov 26, 2022

Worth it, interactive and effective

By zahid n

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Nov 15, 2022

Great Experience of online learning

By Divyang M

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Nov 2, 2022

Wonderful and very much informative

By Agha A A

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Oct 2, 2022

I have learn alot from this course

By Rashita

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Jun 12, 2022

GREAT COURSE AND A GREAT EXPERIENCE

By Melina T

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Jun 7, 2022

It was a great learning experience.

By ZUBAIR M

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May 27, 2022

Very informative and Helpful for me

By Kiki D

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May 9, 2022

Great course - organized and clear.

By Trishauna M

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May 7, 2022

This was a very informative course.

By Tabatha H

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Dec 30, 2025

Very well outlined and informative

By Kristin C B M 2

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Nov 18, 2025

bagus dan sangat bermanfaat sekali

By Sanober

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Oct 16, 2025

It's very helpful for todays world

By Miguel D M

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Aug 12, 2025

Muy buena capacitación profesional