GenAI for Sales Teams

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GenAI for Sales Teams

This course is part of multiple programs.

Instructors: Christopher Klaus

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1 module

Gain insight into a topic and learn the fundamentals.

Beginner level

Recommended experience

3 hours to complete

Flexible schedule

Learn at your own pace

1 module

Gain insight into a topic and learn the fundamentals.

Beginner level

Recommended experience

3 hours to complete

Flexible schedule

Learn at your own pace

What you'll learn

Examine the capabilities and potential applications of Generative AI (GenAI) across different sales functions.
Analyze real-world examples of how sales teams are currently using GenAI to enhance productivity, efficiency, and innovation.
Develop strategies to responsibly integrate GenAI into sales practices while maintaining appropriate human oversight and accountability.

Skills you'll gain

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

3 assignments¹

AI Graded see disclaimer

Taught in English

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There is 1 module in this course

Generative Artificial Intelligence (GenAI) is revolutionizing the sales process, offering sales teams new ways to boost productivity, efficiency, and impact. By leveraging powerful language models and other AI-driven capabilities, sales professionals can streamline workflows, personalize customer engagements, and uncover data-driven insights to drive better results.

This course is designed for sales managers, account executives, aspiring sales development representatives (SDRs), and sales operations specialists looking to integrate GenAI tools into their workflows, enhance productivity, and drive innovation in their sales processes. Learners should have a basic understanding of sales concepts and workflows, familiarity with common sales tools and platforms like CRM systems, and some exposure to sales-focused analytics. An open mindset towards new technologies and a willingness to experiment with GenAI tools are also essential. Whether you're a sales leader looking to guide your team towards more efficient, data-driven practices, or an individual contributor seeking to future-proof your skills, this course will start you on the path to unlock the transformative potential of GenAI in sales.

Generative Artificial Intelligence (GenAI) is rapidly transforming the sales process, creating new opportunities for sales teams to enhance their productivity, efficiency, and impact. By leveraging powerful language models and other AI-driven capabilities, sales professionals can streamline their workflows, personalize customer engagements, and uncover data-driven insights to drive better results.

What's included

5 videos6 readings3 assignments

5 videos Total 41 minutes

Introduction to GenAI for Sales Teams 10 minutes
The GenAI Future-Ready Framework for Sales Teams 10 minutes
Ethical Concerns and Remediating Risks 12 minutes
Demo for Creating a Sales Playbook using ChatGPT 8 minutes
Closing Thoughts: What’s Next 1 minute

6 readings Total 60 minutes

Our Roadmap & Resources Available: How to Get Started 10 minutes
Resources for GenAI for Sales Teams 10 minutes
Collaborative Strategies with GenAI 10 minutes
Sales Proposals with Gemini 10 minutes
Sales Playbook with Claude AI 10 minutes
Training with an OpenAI Custom GPT 10 minutes

3 assignments Total 95 minutes

GenAI Sales Strategy Development(AI-graded) 30 minutes
Practice Project for Sales Teams(AI-graded) 45 minutes
GenAI for Sales Teams 20 minutes

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Instructors

Instructor ratings

(5 ratings)

Christopher Klaus

Coursera

16 Courses 13,533 learners

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