In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, we will be discussing the emergence of a new story about business. This new story locates business within a societal framework. Almost every business creates or destroys value for customers, suppliers, employees, communities and society, in addition to shareholders and other financiers. A number of new models of business can be built on this idea such as corporate responsibility, philanthropy, shared value and sustainability. Profits and stakeholder value go together, and this course explains how. The final session explores the idea of how to become a stakeholder entrepreneur and create a business that makes money and makes the world a better place.
New Models of Business in Society
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New Models of Business in Society
This course is part of Entrepreneurship: Growing Your Business Specialization
Instructor: R. Edward Freeman
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What you'll learn
New models of how to run an effective business that makes the world a better place
Corporate responsibility, philanthropy, and building sustainable value
Creating value for stakeholders through conscious capitalism and stakeholder theory
How to develop a business idea that makes money and makes the world a better place
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Reviewed on Apr 20, 2020
The professor is very passionate about the subject and gives good insights. I would recommend this course to everyone who wants to return it back to the society through their business decisions.
Reviewed on Feb 10, 2020
The course is very informative on the business environment pertaining to how business focus from just making money to fulfilling a purpose that benefits the society in which it operates
Reviewed on Sep 2, 2020
Great content by the professor. He brought to light unique techniques that businesses can implement to not only do good in this world, but build a reputable brand and increase their revenue.
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