Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Performance Analysis, Performance Measurement, Quality Assurance, Campaign Management, Performance Metric, Benchmarking, Marketing Effectiveness, HubSpot CRM, Automation, Key Performance Indicators (KPIs), Marketing Analytics, Data-Driven Decision-Making, Personalized Service, Customer Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Marketing Automation, AI Personalization, Marketing Effectiveness, Marketing, Content Marketing, Marketing Strategies, MarTech, Advertising Campaigns, Agentic Workflows, AI Enablement, Marketing Analytics, Customer Relationship Management, Data-Driven Decision-Making, Social Media Management, Customer experience improvement
Intermediate · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Forecasting, Consumer Behaviour, Marketing Effectiveness, Model Evaluation, Time Series Analysis and Forecasting, Microsoft Excel, Marketing, Regression Analysis, Customer Acquisition Management, Customer Retention
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Performance Analysis, Performance Measurement, Marketing Automation, Customer experience improvement, Marketing Channel, A/B Testing, Automation
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Google Analytics, Marketing Analytics, Marketing Effectiveness, Content Performance Analysis, Digital Marketing, Target Audience, Marketing Strategies, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Competitive Analysis, User Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Content Marketing, Responsible AI, Brand Management, Brand Awareness, Prompt Engineering, Analytics, AI Personalization, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Strategic Thinking, Strategic Leadership, Visionary, Organizational Strategy, Organizational Leadership, Strategic Decision-Making, Business Leadership, Innovation, Business Transformation, Complex Problem Solving, Organizational Change, Team Motivation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Data Storytelling, Data Presentation, Marketing Analytics, Marketing Effectiveness, Key Performance Indicators (KPIs), Data Visualization, Google Analytics, Performance Reporting, Consumer Behaviour, Business Reporting, Stakeholder Engagement, Performance Metric, Data Integration, Decision Making
Beginner · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Vector Databases, Responsible AI, Data Strategy, Data Ethics, Data Management, Data Architecture, Data Security, Generative AI, AI Security, Generative AI Agents, Data Governance, Retrieval-Augmented Generation, Interoperability, Data Store, AI Workflows, Enterprise Architecture, AI Enablement, Metadata Management, Data Pipelines, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Specialization · 1 - 3 Months
Emory University
Skills you'll gain: Probability Distribution, Marketing Analytics, Probability, Microsoft Excel, Statistics, Statistical Modeling, Forecasting, Decision Making, Simulation and Simulation Software, Insurance and Warranty Claims Processing, Risk Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Validation, Dashboard, Marketing Automation, Data Integrity, Verification And Validation, Workflow Management, Marketing Analytics, Data Maintenance, Data Quality, Automation, Reconciliation, Data Governance, Marketing, Key Performance Indicators (KPIs), Stakeholder Communications, Performance Metric
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: AI Personalization, Generative AI, LLM Application, Content Creation, Marketing Operations, AI Enablement, Marketing Analytics, Marketing Strategies, Strategic Marketing, Innovation, Prompt Engineering, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks