Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Arizona State University
Skills you'll gain: Vocabulary
Mixed · Course · 1 - 3 Months

Goodwill Industries International
Skills you'll gain: Constructive Feedback, Interviewing Skills, Communication, Coaching, Accountability, Client Services, Virtual Teams, Professional Development, Diversity and Inclusion, Client Support, Workforce Development, Recruitment, Ethical Standards And Conduct, Active Listening, Telecommuting, Needs Assessment, Employee Onboarding, Empathy, Human Centered Design, Gap Analysis
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Behavioral Economics, Resource Allocation, Socioeconomics, Consumer Behaviour, Cost Benefit Analysis, Decision Making, Critical Thinking
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Financial Policy, Public Policies, Economics, Economics, Policy, and Social Studies, Tax, International Finance, Policy Analysis, Crisis Management, Fiscal Management, Financial Systems, Supply And Demand, Financial Market
Beginner · Course · 1 - 3 Months

University of Toronto
Skills you'll gain: Community Development, Crisis Management, Creativity, Social Impact, Cultural Diversity, Social Sciences, Sustainable Development, Innovation, Decision Making, Economic Development, Economics
Beginner · Course · 1 - 3 Months
IE Business School
Skills you'll gain: Economic Development, International Finance, Economics, Business Economics, Market Opportunities, International Relations, Global Marketing, Demography, Business Risk Management, Analysis, Growth Strategies, Policy Analysis
Intermediate · Course · 1 - 3 Months

Peking University
Skills you'll gain: Graph Theory, Network Analysis, Social Network Analysis, Game Theory, Computational Thinking, Social Sciences, Economics, Policy, and Social Studies, Socioeconomics, Market Dynamics, Information Technology, Sociology, Algorithms, Probability
Mixed · Course · 3 - 6 Months

Arizona State University
Skills you'll gain: Oral Expression, Design Elements And Principles, Design Strategies, English Language, Language Learning
Mixed · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Financial Policy, Economics, Policy, and Social Studies, Economics, Public Policies, International Finance, Policy Analysis, Economic Development, Tax, Socioeconomics, Trend Analysis, Global Marketing, Business Economics, International Relations, Political Sciences, Analysis, Fiscal Management, Supply And Demand, Business Risk Management, World History, Policty Analysis, Research, and Development
Beginner · Specialization · 3 - 6 Months

University of Western Australia
Skills you'll gain: Diversity Awareness, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Social Justice, Disabilities, Sociology, Law, Regulation, and Compliance, Advocacy, Policty Analysis, Research, and Development, Public Policies, Research
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Diversity Awareness, Social Justice, Diversity Equity and Inclusion Initiatives, Intercultural Competence, Cultural Diversity, Cultural Sensitivity, Discussion Facilitation
Beginner · Course · 1 - 4 Weeks
University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Persona Development, Search Engine Marketing, Content Creation, Social Media Strategy, Social Media, Content Strategy, Social Media Marketing, Competitive Analysis, Target Audience, Data Analysis, Digital Media Strategy, Analytics, Branding, Target Market, Digital Marketing, Forecasting, Content Marketing
Beginner · Specialization · 3 - 6 Months