• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Innovative And Disruptive Thinking For Market Disruption

    Skills you'll gain: Innovation, Creative Thinking, Visionary, Ideation, Ingenuity, Open Mindset, Entrepreneurship, Creativity, Cognitive flexibility, Growth Mindedness, Business Technologies, Emerging Technologies, Continuous Improvement Process, Persistence, Business Risk Management

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Predict Card Purchases Using R

    Skills you'll gain: Predictive Modeling, Model Evaluation, Predictive Analytics, Statistical Modeling, Risk Modeling, Decision Tree Learning, Data Analysis, R Programming, Logistic Regression, Feature Engineering, Model Deployment, Data Import/Export, Exploratory Data Analysis, Data Preprocessing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Conflict resolution for Leaders

    Skills you'll gain: Conflict Management, Creative Problem-Solving, Negotiation, Emotional Intelligence, Interpersonal Communications, Leadership, Influencing, Communication, Collaboration, Active Listening

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Communicate Effectively: Business Email Templates

    Skills you'll gain: Business Correspondence, Business Writing, Intercultural Competence, Cultural Sensitivity, Business Communication, Target Audience, Writing, Professionalism, Communication, Communication Strategies, Purchasing, Request For Quotation (RFQ), Concision, Internal Communications, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Business Analytics

    Skills you'll gain: Data Storytelling, Data Governance, Marketing Analytics, Data Visualization, Business Analytics, Data Literacy, Accounting, Infographics, Data Management, Data Collection, Data Quality, Data Visualization Software, Internal Controls, Classification Algorithms, Business Analysis, AI Personalization, Analytics, Data Analysis, Power BI, Machine Learning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze AI SEO Data for Impact

    Skills you'll gain: Web Analytics and SEO, Data Storytelling, Analytics, Statistical Methods, Statistical Analysis, Performance Reporting

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Design a User Experience for Social Good & Prepare for Jobs

    Skills you'll gain: User Experience Design, Persona (User Experience), Responsive Web Design, Human Centered Design, Design, Design Research, Design Thinking, Usability Testing, Prototyping, Generative AI, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize AI: Plan, Evaluate, and Learn

    Skills you'll gain: Risk Analysis, Risk Management Framework, Decision Making, AI Enablement, Continuous Deployment, Project Management Software, Strategic Decision-Making, Operational Analysis, Release Management, Project Planning, Predictive Modeling, A/B Testing, Business Priorities, Operational Efficiency, Algorithms, Experimentation, Advanced Analytics, Procedure Development, Product Planning, Product Development

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Generative AI for Leadership & Human-Centered Branding

    Skills you'll gain: Generative AI, AI Enablement, Performance Analysis, Strategic Leadership, Brand Awareness, LLM Application, Branding, Leadership, Cybersecurity, Threat Modeling, Strategic Thinking, Prompt Engineering, Data Ethics, Business Transformation, Responsible AI, Storytelling, AI Personalization, Content Development and Management, Multimedia, Business

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Analyze Big Data Analytics for Financial Transformation

    Skills you'll gain: Data-Driven Decision-Making, Case Studies, Analytics, Financial Services, Business Analytics, SAP Analytics Cloud, Banking, Financial Analysis, Big Data, Data Analysis, Risking, Trend Analysis, Fraud detection, Law, Regulation, and Compliance, Business Ethics, Data Visualization Software

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Solve Tree Problems with Java Recursion

    Skills you'll gain: Performance Tuning, Java, Enterprise Application Management, Computational Thinking, Algorithms, Data Structures, Scalability, Programming Principles, Debugging, Management Consulting, Mitigation, Project Implementation

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze & Optimize Your AI Visibility KPIs

    Skills you'll gain: Variance Analysis, Dashboard, Key Performance Indicators (KPIs), Power BI, Performance Analysis, Performance Measurement, Web Analytics and SEO, Performance Reporting, Google Analytics, Performance Metric, Business Metrics, Analysis, Statistical Analysis, Business Intelligence, Trend Analysis, AI Enablement, Search Engine Optimization, Management Reporting, Data-Driven Decision-Making, Data Integration

    Beginner · Course · 1 - 4 Weeks

1…949596…401

In summary, here are 10 of our most popular marketing strategy courses

  • Innovative And Disruptive Thinking For Market Disruption: Alex Genadinik
  • Analyze and Predict Card Purchases Using R: EDUCBA
  • Conflict resolution for Leaders: Creo Incubator
  • Communicate Effectively: Business Email Templates: Coursera
  • Business Analytics: University of Illinois Urbana-Champaign
  • Analyze AI SEO Data for Impact: Coursera
  • Design a User Experience for Social Good & Prepare for Jobs: Google
  • Optimize AI: Plan, Evaluate, and Learn: Coursera
  • Apply Generative AI for Leadership & Human-Centered Branding: EDUCBA
  • Analyze Big Data Analytics for Financial Transformation: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok